Google
Clutch
G2Premium Headphone Brand Quadruples Profile Visits
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194%
Increase in website visits from social media, 3 months before we started vs first 3 months
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50%
Increase in email deliverability
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47%
Increase in emails sent
About The Haymaker
The Haymaker is an innovative brand operating within the Retail and Ecommerce Electronics sector, offering premium audio products and accessories. While sometimes confused with a food service establishment, they actually focus on providing high-quality sound experiences and cutting-edge electronic devices. Their commitment to quality engineering and premium materials ensures that customers receive well-made electronic products.
Challenge
In a crowded and noisy digital landscape, The Haymaker needed a reliable marketing partner who could deliver real, measurable, and sustainable results. Operating in the fiercely competitive Retail and Ecommerce Electronics market, they faced stiff competition from large industry players including Bose and Dr. Dre. SmartSites responded to this challenge with a comprehensive, multi-channel approach that was precisely calibrated for maximum return on investment and aggressive market penetration.
How we helped The Haymaker.
SmartSites Optimizes Deliverability Through Personalized Emails
Better emails, bigger brand: how strategic email flows helped a scaling ecommerce brand boost engagement and build community.
- Advanced Segmentation: Identified high-intent and inactive subscribers to deliver more personalized, targeted email campaigns.
- Automated Email Flows: Implemented key journeys to re-engage past customers, nurture new subscribers, and drive return traffic.
- Customer Education & Awareness: Built campaigns that highlighted product quality and brand differentiation to grow sales and community trust.
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47%
Increase in emails sent
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22%
Increase in open rate
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50%
Increase in email deliverability
SmartSites Accelerates Online Growth and Customer Interest for The Haymaker
SmartSites collaborated with The Haymaker, an audio products and accessories brand, to strengthen its digital presence and spotlight new products through social media. By combining customer reviews, promotions, and model highlights, we created a compelling content mix that drove attention and engagement from both current and prospective buyers.
- Product-Focused Content: Showcased new audio products, sales announcements, and customer testimonials to highlight quality and innovation in the audio space.
- Optimized Engagement Strategy: Delivered a steady stream of reels and static posts tailored to Facebook, Instagram, and LinkedIn to maximize visibility and connect with the right audiences.
- Customer-Centered Messaging: Shared approachable, informative posts that supported lead generation while reinforcing trust and long-term brand credibility.
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194%
Increase in website visits from social media, 3 months before we started vs first 3 months
-
195%
Increase in link clicks
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302%
Increase in profile visits
Marketing that brings in more shoppers.
We’ll find where your next shoppers are coming from, and build the plan to bring them in.
On a free call, we’ll:
- Show you which competitors win the shoppers you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.
Let’s grow your store together.
Get a free proposal from the team behind $2.1 billion+ in client revenue.
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