About Tennant Products

Tennant Products specializes in high-quality energy supplements, advanced detox formulas, and premium wellness products. Operating in the Retail and Ecommerce Wellness and Supplements industry, they offer high-demand, nutrition-related SKUs designed to support optimal health and vitality. Their scientifically formulated products are tailored to meet the needs of health-conscious consumers looking for effective, reliable, and safe dietary supplements to enhance their daily wellness routines and overall physical performance.

Challenge

The Retail and Ecommerce Wellness and Supplements market is fiercely competitive, with countless brands vying for consumer attention and loyalty. SmartSites helped Tennant Products increase online sales by optimizing product-focused campaigns and improving search visibility for their premium wellness supplements. Their primary objective was to drive significantly higher sales volume across their product lines. As an e-commerce business, balancing ROAS with aggressive volume growth demanded sophisticated campaign management. SmartSites stepped in with a targeted approach built for sustainable, measurable e-commerce growth.

How we helped Tennant Products.

PPC

SmartSites boosts sales for wellness supplement & lifestyle nutrition brands

SmartSites helped Tennant Products increase online sales by optimizing product-focused campaigns and improving visibility for premium wellness supplements.

  • Built ad groups for energy supplements, detox formulas, and wellness products.
  • Strengthened keyword targeting across supplement and nutrition-related searches.
  • Enhanced ad messaging highlighting quality, results, and trusted ingredients.
  • Improved Shopping visibility for high-demand wellness SKUs.

Sample ad. A representative example, not a live ad from the campaign.

  • 63% Increase in Revenue
  • 25% Improved Cost Per Order
  • 221% Increase in Orders
  • 21% Increase in Conversion Rate
These efforts helped Tennant Products increase conversions within the wellness market.

Marketing that brings in more shoppers.

We’ll find where your next shoppers are coming from, and build the plan to bring them in.

On a free call, we’ll:

  • Show you which competitors win the shoppers you want, and why.
  • Find the quickest wins in search, ads and your website.
  • Give you a plan, a budget and the results to expect.
  • The Manifest Top Retail PPC Company
  • Clutch Top Retail PPC Company United States 2026
  • G2 Leader, PPC Services, Fall 2026
  • Forbes #1 Best SEO Services, 2024–2026
  • Inc. 5000 honoree, 10 years
Matthew Prepis Anita Kostadinov Connor O’Hanlon

Let’s grow your store together.

Get a free proposal from the team behind $2.1 billion+ in client revenue.

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Owner, Tennant Products

“SmartSites offers great value”