Musical Instrument Rental Company Expands Order Volume by 109%
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109%
Increase in Orders
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1,807%
Increase in conversions from Meta Ads
-
92%
Improved cost per conversion on Meta Ads
About Rent My Instrument
Rent My Instrument offers affordable musical instrument rentals for students, including band and orchestra instruments, starter kits, and rent-to-own programs. They serve school districts and families across the greater Kansas City area. Operating within the education industry, they have established a strong reputation for excellence and reliability. Their commitment to quality and customer satisfaction continues to drive their success and industry standing.
Challenge
Rent My Instrument needed to drive more rental sign-ups from parents and school music programs across the greater Kansas City area, with a particular focus on the back-to-school season when band and orchestra rentals peak. The challenge was reaching families researching beginner instrument options for their students while also building relationships with school districts coordinating rentals for entire band programs. SmartSites built a campaign strategy aligned with the academic calendar, targeting both individual family searches and school-coordinated rental inquiries.
How we helped Rent My Instrument.
SmartSites boosts online rentals for musical instrument rental & education suppliers
SmartSites helped Rent My Instrument attract more rentals by optimizing program-focused campaigns and improving visibility for school and home instrument rentals.
- Built ad groups for instrument rentals, school band instruments, and starter kits.
- Strengthened keyword targeting across rental, music education, and beginner instrument terms.
- Enhanced ad messaging emphasizing affordability, convenience, and quality instruments.
- Improved reach among parents, students, and school music programs.
top rated instrument rentals Sample ad. A representative example, not a live ad from the campaign.
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48%
Increase in ROAS
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80%
Increase in Revenue
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66%
Improved Cost Per Order
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49%
Increase in Conversion Rate
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1,807%
Increase in conversions from Meta Ads
-
92%
Improved cost per conversion on Meta Ads
-
630%
Increase in Meta Ads impressions
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50%
Improved Meta Ads CPM
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233%
Increase in add-to-carts from TikTok Ads
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72%
Improved cost per add-to-cart on TikTok Ads
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33%
Increase in conversions from Microsoft Ads
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53%
Improved cost per conversion on Microsoft Ads
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42%
Increase in Microsoft Ads conversion rate
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34%
Improved cost per click on Microsoft Ads
Marketing that brings in more shoppers.
Attract more shoppers, increase leads, and elevate your reputation with a data-driven marketing strategy designed to maximize your ROI.
Schedule a meeting to:
- Define your growth goals, shopper needs, and competitive landscape.
- Uncover opportunities to attract more shoppers and increase conversions.
- Map out a results-driven strategy to elevate your online presence and maximize ROI.
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