Plant Guru Marketing
Plant Guru sells more essential oils and doubles operation size with a new website, PPC, Social Media marketing, and SEO.
Plant Guru is a family run business that sells high quality essential oils at a fair price. In addition, Plant Guru also offers diffusers, butters, waxes, and more with 99% customer satisfaction.
The Challenge
Plant Guru was selling their product extremely well through Amazon, but needed a new website to compete in their niche space. The client focuses heavily on providing the highest quality and ingredients, but never on marketing. SmartSites task was to create an effective website with a marketing plan to back it.
The Plan
Design and develop new E-commerce site on Magento that would reflect their high quality brand
Redesign product labels to match the elegant new website
Add dozens of unique content pages and blog posts to improve search engine exposure
Launch an aggressive link building campaign to increase search traffic
Create Facebook advertising campaign to target a lookalike audience
Develop a strong Social Media Marketing strategy to connect with current and potential customers
