VR Accessories Brand Increases Revenue by 11x
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1,017%
Increase in revenue
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79%
Increase in Orders
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648%
Increase in revenue from SEO
About Kiwi Design
Kiwi Design specializes in innovative VR stands, ergonomic straps, efficient charging solutions, and premium accessories. Operating in the Retail and Ecommerce Electronics industry, they offer high-demand VR headset and gaming accessories designed to enhance the virtual reality experience. Their commitment to quality and cutting-edge design has made them a popular choice among VR enthusiasts and gamers looking to optimize their setups for maximum comfort and performance.
Challenge
The Retail and Ecommerce Electronics market for VR accessories is rapidly expanding and fiercely competitive, dominated by major tech brands. SmartSites helped Kiwi Design increase online purchases by optimizing product-focused campaigns and improving search visibility for their specialized VR headsets and accessories. Their primary objective was to drive significantly higher sales volume. They faced stiff competition from established players including Rebuff Reality, Oculus, Vive, and Knox Labs. As an e-commerce business, balancing ROAS with volume growth demanded sophisticated campaign management, and SmartSites responded with a calibrated multi-channel approach.
How we helped Kiwi Design.
SmartSites increases organic reach for growing e-commerce brands
SmartSites helped Kiwi Design attract more purchase-ready visitors by improving category structure, content, and backlink quality.
- Built an editorial calendar and delivered ongoing content implementation, including new webpages with aligned meta descriptions.
- Optimized category pages and checked for “refurbish-able” content opportunities to consolidate, refresh, and strengthen existing assets.
- Performed recurring Google indexing work, onsite SEO updates, and backlink health checks to keep the site clean and crawlable.
- Expanded authority with guest post lists, offsite link building, and campaign audits supported by monthly performance reporting.
Nationwide
Best VR accessories online
Best Quest 3 head straps
Illustrative preview. A representative example, not a live search result.
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242%
Increase in site traffic
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619%
Increase in conversions
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174%
Increase in organic site traffic
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439%
Increase in organic conversions
SmartSites boosts e-commerce sales for VR accessories & gaming hardware brands
SmartSites helped Kiwi Design increase online purchases by optimizing product-focused campaigns and improving visibility for VR headsets and accessories.
- Built ad groups for VR stands, straps, charging solutions, and accessories.
- Strengthened keyword targeting across VR headset and gaming accessory terms.
- Enhanced ad messaging highlighting durability, comfort, and enhanced gameplay.
- Improved Shopping visibility for high-demand VR accessories.
Sample ad. A representative example, not a live ad from the campaign.
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51%
Increase in ROAS
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77%
Increase in Revenue
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26%
Improved Cost Per Order
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24%
Increase in Conversion Rate
Marketing that brings in more shoppers.
Attract more shoppers, increase leads, and elevate your reputation with a data-driven marketing strategy designed to maximize your ROI.
Schedule a meeting to:
- Define your growth goals, shopper needs, and competitive landscape.
- Uncover opportunities to attract more shoppers and increase conversions.
- Map out a results-driven strategy to elevate your online presence and maximize ROI.
Let’s grow your store together.
Get a free proposal from the team behind $2.1 billion+ in client revenue.
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