121% Increase in Open Rate for Medical Aesthetics Brand

Before working with SmartSites, Jamie Anne Aesthetics managed their email campaigns through Squarespace, limiting their ability to scale. The brand had only a few list growth integrations and minimal automated flows, resulting in stagnant growth and disengaged subscribers. Their goal was to generate more sign-ups, increase engagement, and improve deliverability metrics while maintaining alignment with the brand’s premium aesthetic and health-focused messaging.

SmartSites migrated Jamie Anne Aesthetics from Squarespace to Klaviyo, seamlessly integrating the brand’s new Shopify website and expanding list growth potential. We designed multiple, high-converting sign-up forms and developed visually modern email templates aligned with Jamie’s refreshed branding. SmartSites also implemented segmentation strategies to target active and high-intent users while executing regular list cleaning and sender reputation improvements to enhance deliverability. These enhancements led to stronger engagement across all metrics, with personalized automation flows and cleaner list management improving campaign consistency and subscriber experience.