Baby Products Brand Grows Conversions by 16x
-
1,468%
Increase in conversions
-
1,080%
Increase in Revenue
-
450%
Increase in Orders
About Ecohugs
Ecohugs Inc is a usda biobased provider. The company brings deep expertise and specialized solutions to serve clients in this field. Operating in the Retail and Ecommerce Wellness and Supplements industry, they offer environmentally conscious, organic baby products designed for sensitive skin. Their commitment to sustainable manufacturing and safe, non toxic ingredients provides parents with premium, trustworthy essentials that prioritize both infant health and ecological responsibility.
Challenge
SmartSites helped Ecohugs increase purchases by optimizing product-focused campaigns and improving visibility for organic baby essentials. They faced stiff competition from players including Coterie, Dyper, Honest. As an e-commerce business, balancing ROAS with volume growth demanded sophisticated campaign management. SmartSites developed a data-driven strategy tailored to their specific needs and market dynamics, navigating the Retail and Ecommerce Wellness and Supplements sector to capture the attention of eco conscious parents.
How we helped Ecohugs.
SmartSites strengthens organic reach for eco-friendly baby product brands
SmartSites helped EcoHugs grow purchase-ready traffic by improving product clarity and resolving technical obstacles.
- Updated metadata for baby gear, accessories, and eco-friendly product categories.
- Performed audit-based fixes resolving crawlability, layout issues, and indexing gaps.
- Improved category and product-page structure for better shopping pathways.
- Delivered backlink reviews and authority-building recommendations.
Nationwide
Best organic baby products
Top 10 eco baby brands
Illustrative preview. A representative example, not a live search result.
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94%
Increase in site traffic
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1,468%
Increase in conversions
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103%
Increase in organic site traffic
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229%
Increase in organic conversions
SmartSites boosts online sales for baby products & eco-friendly lifestyle brands
SmartSites helped Ecohugs increase purchases by optimizing product-focused campaigns and improving visibility for organic baby essentials.
- Built ad groups for baby carriers, wraps, eco-friendly apparel, and newborn accessories.
- Strengthened keyword targeting across organic baby products and parent-focused search terms.
- Enhanced ad messaging emphasizing comfort, safety, and sustainability.
- Improved Shopping visibility for top-selling products.
Sample ad. A representative example, not a live ad from the campaign.
-
1,080%
Increase in Revenue
-
60%
Improved Cost Per Order
-
450%
Increase in Orders
Marketing that brings in more shoppers.
We’ll find where your next shoppers are coming from, and build the plan to bring them in.
On a free call, we’ll:
- Show you which competitors win the shoppers you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.
Let’s grow your store together.
Get a free proposal from the team behind $2.1 billion+ in client revenue.
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