Google
Clutch
G2Motorcycle Gear Retailer Expands Order Volume by 20x
-
1,931%
Increase in orders
-
372%
Increase in revenue
-
103%
Increase in conversions from Meta Ads
About Eagle Leather
Eagle Leather is a retailer operating in the Retail and Ecommerce Fashion industry, specializing exclusively in high quality motorcycle gear, protective apparel, and essential riding accessories. Their extensive inventory features leather jackets, DOT approved helmets, durable riding gloves, and a wide array of specialized motorcycle apparel. They are deeply committed to providing riders with safety, comfort, and classic motorcycle style, ensuring every customer is fully equipped for the open road.
Challenge
Operating in the highly specific Retail and Ecommerce Fashion and motorcycle apparel market, Eagle Leather wanted to significantly increase their overall online sales and build stronger brand awareness through diverse digital marketing strategies. They needed to efficiently acquire more customers in a highly competitive digital landscape dominated by national motorsports retailers and direct to consumer gear brands. As a growing e-commerce business, the delicate act of balancing Return on Ad Spend with the need for aggressive volume growth demanded highly sophisticated, daily campaign management. SmartSites stepped in with a precisely targeted, product focused approach built for sustainable, measurable online growth.
How we helped Eagle Leather.
SmartSites boosts online sales for motorcycle gear & riding apparel brands
SmartSites helped Eagle Leather increase purchases by optimizing product-focused campaigns and improving visibility for premium motorcycle gear.
- Built ad groups for jackets, helmets, gloves, riding apparel, and accessories.
- Strengthened keyword targeting across gear, apparel, and motorcycle riding terms.
- Enhanced ad messaging emphasizing safety, quality, and performance.
- Improved Shopping visibility for top-selling riding gear.
top rated motorcycle gear Sample ad. A representative example, not a live ad from the campaign.
Sample ad. A representative example, not a live ad from the campaign.
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372%
Increase in revenue
-
59%
Improved cost per order
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1,931%
Increase in orders
-
103%
Increase in conversions from Meta Ads
-
48%
Improved cost per conversion on Meta Ads
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277%
Increase in Meta Ads CTR
-
397%
Increase in Meta Ads impressions
Marketing that brings in more shoppers.
We’ll find where your next shoppers are coming from, and build the plan to bring them in.
On a free call, we’ll:
- Show you which competitors win the shoppers you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.
Let’s grow your store together.
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