About Droyd

Droyd designs and sells electric bikes and rideables for kids and teens, from tricycles and go-karts to mini bikes and dirt bikes for riders 13 and up. The company markets its "electric adventures for all ages" lineup direct-to-consumer online, alongside replacement parts and accessories for every model it sells.

Challenge

SmartSites helped Droyd expand visibility by improving product-page structure and stabilizing site performance. Their primary objective was to drive higher sales volume across the Droyd Kids and Droyd Next lines. Seasonal demand peaks in the summer and during the holiday season, including Black Friday and Christmas, required a flexible campaign strategy. SmartSites engineered a results-oriented strategy designed to address each challenge directly.

How we helped Droyd.

SEO

SmartSites improves organic reach for electric bike brands

SmartSites helped Droyd expand visibility by improving service-page structure and stabilizing site performance.

  • Updated metadata across the Droyd Kids and Droyd Next product pages to better align with client search terms.
  • Implemented audit fixes addressing crawl issues, JavaScript/layout problems, and slow mobile performance.
  • Conducted backlink audits with removal recommendations to reduce risk from low-quality domains.
  • Delivered ongoing monthly reporting highlighting content improvements, indexing behavior, and structural updates.

Illustrative preview. A representative example, not a live search result.

  • 727% Increase in revenue
  • 25% Increase in organic site traffic
  • 2,694% Increase in organic conversions
  • 210% Increase in revenue from SEO
  • 30x Increase in ChatGPT traffic
These efforts increased visibility for electric mini bike, kids electric bike, and electric dirt bike searches.

Marketing that brings in more shoppers.

Attract more shoppers, increase leads, and elevate your reputation with a data-driven marketing strategy designed to maximize your ROI.

Schedule a meeting to:

  • Define your growth goals, shopper needs, and competitive landscape.
  • Uncover opportunities to attract more shoppers and increase conversions.
  • Map out a results-driven strategy to elevate your online presence and maximize ROI.
  • The Manifest Top Retail SEO Company
  • Clutch Top Retail SEO Company United States 2026
  • G2 Leader, SEO Services, Fall 2026
  • Best SEO Services by Forbes
  • Inc. 5000
Michael Guzman Stephanie Cook Danielle Denman

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