About Midway Memorial Gardens
Midway Memorial Gardens is a family-owned cemetery and memorial garden in Moulton, Alabama, established in 1995 and owned by Stanley Newman. It gives local families a peaceful place to honor and remember their loved ones, with burial services, granite headstones, cremation memorials, memorial benches, and private estate and community mausoleums, as well as a dedicated pet memorial area. Midway Memorial Gardens works in affiliation with Parkway Funeral Home & Crematory and East Lawrence Memorial Gardens and serves families across Lawrence and Morgan Counties, including Moulton, Decatur, Athens, Hartselle, and Cullman.
Challenge
Midway Memorial Gardens had served local families for three decades, but its old website was very thin. Families could not easily browse memorial options, learn about mausoleums or cremation memorials, or reach the cemetery online, and key pages for services and contact were missing. For a business that serves people at one of the hardest moments of their lives, the site needed to feel calm and respectful while still making it simple to ask for information. SmartSites set out to design a serene new website that explains every option clearly and makes reaching the family easy.
How we helped Midway Memorial Gardens.
SmartSites builds a calm, respectful website for cemeteries & memorial gardens
SmartSites designed a new website for Midway Memorial Gardens that guides families through burial and memorial options with care and makes it easy to request information.
- Design & UX: Used serene garden photography, elegant serif type, and soft greens suited to a sensitive decision.
- Services & products: Built clear pages for burial services, headstones, cremation memorials, mausoleums, and the pet memorial area.
- Conversion flow: Added a request-information form with a service selector, click-to-call and text, and a memorial gallery.
- Local reach: Launched service-area pages for six North Alabama cities and an FAQ hub.

Marketing that brings in more families.
Attract more families, increase leads, and elevate your reputation with a data-driven marketing strategy designed to maximize your ROI.
Schedule a meeting to:
- Define your growth goals, family needs, and competitive landscape.
- Uncover opportunities to attract more families and increase conversions.
- Map out a results-driven strategy to elevate your online presence and maximize ROI.

Let’s grow your funeral home together.
Get a free proposal from the team behind $2.1 billion+ in client revenue.
"*" indicates required fields
We reply within one business day.

“Excellent company to work with, Kristin Goins and Mimi Mcgee worked together with their team and made the creation, design, and completion of my website so easy and fun. the price was reasonable, customer service was outstanding, and the quality of the website they built was awesome. i would recommend SmartSites, Kristin, and Mimi to anyone!”

