Midwifery Practice Grows Lead Volume by 25.5x
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2,450%
Increase in leads
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1,178%
Increase in conversion rate
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94%
Improved cost per lead
“SmartSites is taking us to the next level. Highest recommendation.”
About The Midwives Childbirth Services
The Midwives Childbirth Services is a dedicated healthcare provider specializing in comprehensive midwifery care, natural childbirth options, professional doula support, and holistic prenatal services. Operating within the Healthcare and Fertility Clinic sector, they focus on providing personalized maternity and birth support to local families. Their compassionate approach ensures that expecting mothers receive individualized attention, empowering them throughout their pregnancy journey and fostering a safe, supportive environment for both mother and child during the birthing process.
Challenge
In the specialized Healthcare and Fertility Clinic space, The Midwives Childbirth Services needed a robust digital strategy to stand out and connect with expecting parents. SmartSites helped them attract more expecting families by carefully optimizing care-focused advertising campaigns and significantly improving their search visibility for midwife-led birthing support. Generating highly qualified leads at an efficient cost was essential to sustaining their practice's growth. By focusing on targeted messaging and compassionate branding, SmartSites successfully navigated the competitive healthcare landscape to drive meaningful patient inquiries.
How we helped The Midwives Childbirth Services.
SmartSites improves patient acquisition for midwifery & natural childbirth care providers
SmartSites helped The Midwives Childbirth Services attract more expecting families by optimizing care-focused campaigns and improving visibility for midwife-led birthing support.
- Built ad groups for midwifery care, natural childbirth, doula support, and prenatal services.
- Strengthened keyword targeting across maternity, birth support, and local care searches.
- Enhanced ad messaging emphasizing personalized care and holistic birth experiences.
- Improved reach among families seeking natural maternity services.
top rated midwifery care Sample ad. A representative example, not a live ad from the campaign.
-
94%
Improved cost per lead
-
2,450%
Increase in leads
-
1,178%
Increase in conversion rate
-
7%
Increase in CTR
Marketing that brings in more patients.
We’ll find where your next patients are coming from, and build the plan to bring them in.
On a free call, we’ll:
- Show you which competitors win the patients you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.
Let’s grow your clinic together.
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Bruce Grady
“SmartSites is taking us to the next level. Connor is a knowledgeable and creative professional with a great work ethic. Don't think I've ever waited more than an hour or two for a reply from him - unheard of in my experience. Connor listens patiently to my (many) ideas but he is also very firm when he has a strong opinion of his own. Very refreshing and much needed. Highest recommendation.”
Darren Grady“We hired SmartSites to bring us into the 21st century in our approach to PPC advertising. The goal was to increase exposure, increase leads and broaden our reach to other advertising channels. Over 100% increase in average impressions / day. Launched our first-ever meta-ads campaign. Always on time or better. They were the most responsive agency I've ever worked with.”
