Florida Senior Living Community Grows Leads by 11x
-
1,000%
Increase in Leads
-
189%
Increase in Conversion Rate
-
82%
Improved Cost Per Lead
About The Capstone At Royal Palm
The Capstone At Royal Palm is a senior living community offering assisted living and memory care in a warm, upscale Florida setting. The community emphasizes personalized care and a welcoming environment. Their services include assisted living and memory care. They are known for an upscale setting, personalized care, and a warm, hospitality-driven experience.
Challenge
The Capstone At Royal Palm needed aggressive growth in qualified lead volume through paid search, which required tight landing page optimization and continuous bid and keyword management. Florida's senior living market is highly competitive, so every campaign element had to be optimized to win. The challenge was building a paid-search engine that could deliver a 10x lift in leads at a sustainable cost per acquisition. Generating qualified leads at an efficient cost was essential to sustaining growth. SmartSites stepped in with a targeted approach built for sustainable, measurable growth.
How we helped The Capstone At Royal Palm.
SmartSites improves lead generation for The Capstone At Royal Palm senior living communities
SmartSites manages paid search and paid social campaigns for The Capstone At Royal Palm communities, optimizing for high-intent senior living leads while controlling cost per acquisition.
- Google Ads campaign strategy and optimization
- Meta/Facebook lead generation campaigns
- Landing page and conversion optimization
- Call tracking and lead attribution
top rated assisted living Sample ad. A representative example, not a live ad from the campaign.
-
1,000%
Increase in Leads
-
189%
Increase in Conversion Rate
-
82%
Improved Cost Per Lead
Marketing that brings in more residents and families.
We’ll find where your next residents and families are coming from, and build the plan to bring them in.
On a free call, we’ll:
- Show you which competitors win the residents and families you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.
Let’s grow your senior living community together.
Get a free proposal from the team behind $2.1 billion+ in client revenue.
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