About Shinji Lee MD

Shinji Lee is a plastic and reconstructive surgeon based in the heart of Manhattan. With over thirty years of medical experience in the healthcare sector, she specializes extensively in advanced aesthetic procedures meticulously tailored to Asian clients, particularly focusing on Korean and Chinese patients. Known for her surgical artistry and precision, Dr. Lee enhances natural beauty through both complex surgical interventions and innovative non surgical treatments. She seamlessly blends deep medical expertise with an artist's delicate touch, ensuring safe, effective, and beautifully natural looking results for every single patient.

Challenge

Dr. Lee urgently wanted to significantly grow her specialized patient base, especially among affluent Korean clients actively seeking highly specialized cosmetic procedures tailored to Asian demographics. While her existing PPC campaigns were performing steadily, they had yet to reach their full potential in a highly competitive market. The primary goal was crystal clear: boost online conversions while strictly maintaining cost efficiency. SmartSites needed to meticulously refine the overall digital strategy, carefully optimize ad spend, and consistently attract highly qualified patient leads without artificially inflating acquisition costs. They faced stiff competition from major local players including Top 2 rivals Dr. Edmund Kwan and Dr. Steve Lee. Working closely with the internal team, SmartSites set clear performance benchmarks and launched a highly focused, culturally targeted initiative.

How we helped Shinji Lee MD.

PPC

SmartSites boosts patient interest for plastic surgery & aesthetic medical practices

SmartSites helped Shinji Lee MD attract more consultation requests by optimizing treatment-focused campaigns and improving procedure visibility.

  • Developed segmented ad groups for surgical and non-surgical cosmetic procedures.
  • Strengthened keyword coverage around facelift, rejuvenation, and aesthetic treatment terms.
  • Enhanced ad messaging emphasizing expertise, natural results, and patient care.
  • Improved visibility for local cosmetic surgery searches through refined campaign structure.

Sample ad. A representative example, not a live ad from the campaign.

  • 69% Improved cost per lead
  • 55% Increase in leads
  • 58% Increase in conversion rate
  • 3% Increase in CTR
These efforts helped Shinji Lee MD increase high-value patient inquiries.

Marketing that brings in more patients.

We’ll find where your next patients are coming from, and build the plan to bring them in.

On a free call, we’ll:

  • Show you which competitors win the patients you want, and why.
  • Find the quickest wins in search, ads and your website.
  • Give you a plan, a budget and the results to expect.
  • Clutch Top Healthcare PPC Company United States 2026
  • The Manifest Top Healthcare Digital Marketing Company
  • G2 Leader, PPC Services, Fall 2026
  • #1 Best SEO Services 2026 by Forbes Advisor
  • Inc. 5000 honoree, 10 years
Samantha Baloun Anita Kostadinov Connor O’Hanlon

Let’s grow your practice together.

Get a free proposal from the team behind $2.1 billion+ in client revenue.

"*" indicates required fields

What services are you interested in?

We reply within one business day.

Call 201-870-6000 Book a Meeting
Dr. Shinji Lee Dr. Shinji Lee

“Excellent professional service, I am very happy with the results and plan to continue for a long time. We love working with SmartSites.”

We can do the same for your business.

ESK MD Aesthetic & Cosmetic Treatment Practice Quadruples Lead Volume
Dr. Brad Gandolfi Specialty Medical Provider Grows Revenue by 9x
Laser & Skin Surgery Center Dermatology & Skin Care Center Grows Social Media Interactions by 250%
Renaissance Plastic Surgery Plastic Surgery Practice Expands Lead Volume by 138%
Truffles Vein Specialists Vein Treatment Center Triples Lead Volume
Total Lipedema Care Lipedema Treatment Center Triples Lead Volume