3-Community Senior Living Brand Grows Leads by 13x
-
1,247%
Increase in leads
-
156%
Increase in revenue
-
251%
Increase in conversion rate
About Rittenhouse Senior Living
Rittenhouse Village is a senior living brand with 3 communities in Pennsylvania and Ohio, part of the Discovery Senior Living family. The brand offers independent living, assisted living, and memory care in welcoming, hospitality-driven environments. Their services include independent living, assisted living, and memory care. They are known for warm hospitality, engaging lifestyle programming, and a personalized approach to resident care.
Challenge
Rittenhouse Village needed to grow organic visibility and paid-search lead volume across multiple state markets at once. Each community operated in a distinct local environment, which meant SEO authority and paid campaigns had to be built out individually. The challenge was scaling a coordinated digital strategy that delivered qualified tours at efficient costs across three different regional markets. Generating qualified leads at an efficient cost was essential to sustaining growth. SmartSites built a coordinated SEO and PPC program that lifted both organic authority and lead volume.
How we helped Rittenhouse Senior Living.
SmartSites strengthens authority for Rittenhouse senior living communities
SmartSites partnered with Rittenhouse to drive website traffic growth for their portfolio of senior living communities. Through targeted SEO strategy and technical optimization, we delivered measurable organic growth across the network.
- Technical SEO audits and site-wide optimization
- Local SEO and Google Business Profile management
- Content strategy tailored to senior living audiences
- Conversion rate optimization for lead generation
Rittenhouse Senior Living
Best senior living near me
Top senior living Lehigh Valley
Illustrative preview. A representative example, not a live search result.
-
156%
Increase in revenue
-
55%
Increase in site traffic
SmartSites improves lead generation for Rittenhouse senior living communities
SmartSites manages paid search and paid social campaigns for Rittenhouse communities, optimizing for high-intent senior living leads while controlling cost per acquisition.
- Google Ads campaign strategy and optimization
- Meta/Facebook lead generation campaigns
- Landing page and conversion optimization
- Call tracking and lead attribution
Sample ad. A representative example, not a live ad from the campaign.
-
1,247%
Increase in leads
-
251%
Increase in conversion rate
-
83%
Improved cost per lead
-
5%
Increase in CTR
Marketing that brings in more residents and families.
We’ll find where your next residents and families are coming from, and build the plan to bring them in.
On a free call, we’ll:
- Show you which competitors win the residents and families you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.
Let’s grow your senior living community together.
Get a free proposal from the team behind $2.1 billion+ in client revenue.
"*" indicates required fields
We reply within one business day.
