About Los Angeles Colon
Established in 1957, Los Angeles Colon and Rectal Surgical Associates is a medical group comprised of four board certified colorectal surgeons. Operating within the specialized healthcare and hospital network industry, they specialize in the advanced diagnosis, compassionate care, and surgical treatment of complex diseases that affect the rectum, anus, colon, and pelvic floor. Their proctology practice is known for utilizing state of the art medical technologies and providing attentive patient care in the Southern California region.
Challenge
As a proctology office located in the bustling metro Los Angeles area, Los Angeles Colon and Rectal Surgical Associates faced unique digital marketing hurdles. Their primary goal to continuously expand their new patient base proved to be difficult in LA's notoriously hyper competitive and financially expensive medical services field. Standing out among large hospital networks required a highly targeted, localized search strategy. SmartSites stepped in and successfully helped them attract a steady stream of new, qualified patients, ultimately generating a positive return on investment and solidifying their digital presence.
How we helped Los Angeles Colon.
SmartSites improves lead generation for colorectal surgery practices
SmartSites helped Los Angeles Colon and Rectal optimize their paid search strategy to reach patients seeking specialized surgical care.
- Condition-specific campaigns for hemorrhoids, colon cancer screening, and IBD
- Board-certified surgeon credential emphasis in ad copy
- Minimally invasive and robotic surgery messaging
- Insurance acceptance and consultation booking optimization
Sample ad. A representative example, not a live ad from the campaign.
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80% Decrease in CPL
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25% Decrease in CPC
Marketing that brings in more patients.
We’ll find where your next patients are coming from, and build the plan to bring them in.
On a free call, we’ll:
- Show you which competitors win the patients you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.

Let’s grow your practice together.
Get a free proposal from the team behind $2.1 billion+ in client revenue.
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We reply within one business day.
Benjamin Hoffman“Love SmartSites and Alex Melen's PPC knowledge. The team answers emails so quickly! They have a full staff with a wide range of domain expertise. We are very happy with results. Keep up the good work! More about us: We are a large medical practice from Los Angeles, CA. We have a PPC budget in the low to mid thousands per month. SmartSites is running our Adwords and Bing campaigns as well as doing some on-page optimization.”


