About Hidden Meadows

Hidden Meadows (on the Ridge) is a senior living community offering assisted living and memory care in a serene, residential setting. The community focuses on personalized care in a calm, home-like environment. Their services include assisted living and memory care. They are known for a residential feel, quiet setting, and personalized resident care.

Challenge

Hidden Meadows needed to dramatically improve paid-search conversion rate and lead volume while simultaneously bringing cost per lead under control. Local competitors were bidding aggressively, which meant every element (keywords, ad copy, landing pages) had to be optimized relentlessly. The challenge was turning a high-spend, low-conversion account into a consistent, efficient lead engine. Generating qualified leads at an efficient cost was essential to sustaining growth. SmartSites stepped in with a targeted approach built for sustainable, measurable growth.

How we helped Hidden Meadows.

PPC

SmartSites improves lead generation for Hidden Meadows senior living communities

SmartSites manages paid search and paid social campaigns for Hidden Meadows communities, optimizing for high-intent senior living leads while controlling cost per acquisition.

  • Google Ads campaign strategy and optimization
  • Meta/Facebook lead generation campaigns
  • Landing page and conversion optimization
  • Call tracking and lead attribution

Sample ad. A representative example, not a live ad from the campaign.

  • 1,438% Increase in conversion rate
  • 1,133% Increase in leads
  • 80% Improved cost per lead
  • 5% Increase in CTR
The campaign helped Hidden Meadows turn more ad clicks into assisted living and memory care inquiries, lifting conversion rate by 1,438%.

Marketing that brings in more residents and families.

We’ll find where your next residents and families are coming from, and build the plan to bring them in.

On a free call, we’ll:

  • Show you which competitors win the residents and families you want, and why.
  • Find the quickest wins in search, ads and your website.
  • Give you a plan, a budget and the results to expect.
  • Clutch Top Healthcare PPC Company United States 2026
  • The Manifest Top Healthcare Digital Marketing Company
  • G2 Leader, PPC Services, Fall 2026
  • Forbes #1 Best SEO Services, 2024–2026
  • Inc. 5000 honoree, 10 years
Zach Everett Danielle Denman Oleg Korneitchouk

Let’s grow your senior living community together.

Get a free proposal from the team behind $2.1 billion+ in client revenue.

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