About Bear Creek

Bear Creek is a senior living community offering assisted living and memory care in a comfortable, nature-inspired setting. The community focuses on personalized care and a warm resident experience. Their services include assisted living and memory care. They are known for their nature-inspired setting, personalized care, and welcoming community feel.

Challenge

Bear Creek needed paid-search optimization focused on cost-per-lead efficiency and higher click-through rates to maximize return on a limited marketing budget. With modest spend, the account had to be tightly managed to avoid wasted impressions. The challenge was squeezing more qualified leads out of every ad dollar. Generating qualified leads at an efficient cost was essential to sustaining growth. SmartSites stepped in with a targeted approach built for sustainable, measurable growth.

How we helped Bear Creek.

PPC

SmartSites improves lead generation for Bear Creek senior living communities

SmartSites manages paid search and paid social campaigns for Bear Creek communities, optimizing for high-intent senior living leads while controlling cost per acquisition.

  • Google Ads campaign strategy and optimization
  • Meta/Facebook lead generation campaigns
  • Landing page and conversion optimization
  • Call tracking and lead attribution

Sample ad. A representative example, not a live ad from the campaign.

  • 44% Improved cost per lead
  • 4% Increase in CTR
The campaign helped Bear Creek reach more families seeking assisted living and memory care while cutting cost per lead by 44%.

Marketing that brings in more residents and families.

We’ll find where your next residents and families are coming from, and build the plan to bring them in.

On a free call, we’ll:

  • Show you which competitors win the residents and families you want, and why.
  • Find the quickest wins in search, ads and your website.
  • Give you a plan, a budget and the results to expect.
  • Clutch Top Healthcare PPC Company United States 2026
  • The Manifest Top Healthcare Digital Marketing Company
  • G2 Leader, PPC Services, Fall 2026
  • Forbes #1 Best SEO Services, 2024–2026
  • Inc. 5000 honoree, 10 years
Michael Guzman Richard Yenicag Stephanie Cook

Let’s grow your senior living community together.

Get a free proposal from the team behind $2.1 billion+ in client revenue.

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