IP & Patent Law Firm Triples Organic Clicks
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209%
Increase in organic clicks
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166%
Increase in organic site traffic
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60%
Increase in direction requests
“A very well-informed SEO manager who is always available for any questions. I highly recommend SmartSites.”
About Stanzione & Associates
Stanzione & Associates, PLLC is an intellectual property law firm with offices in Arlington, Virginia, and New York City, serving clients nationwide. Led by Patrick Stanzione, a former supervisory-level Patent Examiner at the U.S. Patent and Trademark Office, the firm brings more than 30 years of experience in patent drafting, prosecution, portfolio management, trademarks, IP opinion letters, and license agreements. Several thousand granted patents list Mr. Stanzione as attorney of record, and the firm serves Fortune 500 companies, startups, and individual inventors in electronics, semiconductors, software, medical devices, and mechanical technologies.
Challenge
Stanzione & Associates had been burned by several SEO agencies and was wary of another. The firm used to receive a steady stream of leads and calls from organic search, but by the time it came to SmartSites those inquiries had largely dried up. Patent and trademark searches are competitive nationally, and the firm needed to rebuild visibility for its core services and its expertise as a former USPTO examiner. SmartSites set out to repair the site's content and technical foundation and get organic leads back on track.
How we helped Stanzione & Associates.
SmartSites rebuilds organic lead flow for intellectual property law firms
SmartSites helped Stanzione & Associates regain visibility with inventors and companies searching for patent and trademark counsel.
- Content Refresh: Identified refurbishable content, merged overlapping blogs, and built cornerstone content.
- On-Page Optimization: Ran Yoast checks across existing and new content and fixed orphaned FAQ pages.
- AI Search Visibility: Optimized content for AI Overviews and AI search.
- Authority Building: Built links for the firm and its attorneys and investigated traffic dips quickly.
Nationwide
Best patent law firms
Top 10 IP law firms
Illustrative preview. A representative example, not a live search result.
-
209%
Increase in organic clicks
-
166%
Increase in organic site traffic
-
71%
Increase in Google Business Profile views
-
60%
Increase in direction requests
Marketing that brings in more clients.
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On a free call, we’ll:
- Show you which competitors win the clients you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.
Let’s grow your law firm together.
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Patrick Stanzione
“Bailey is a very well-informed SEO manager and is always available for any questions. I highly recommend SmartSites and Bailey.”
