Industrial Motor Manufacturer Grows Revenue by 6x
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543%
Increase in revenue
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256%
Increase in orders
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161%
Increase in conversion rate
“Working with SmartSites has been nothing short of exceptional. A pleasure to work with.”
About Anko Products
Anko Products is an industrial manufacturing company that specializes in the highly technical design and production of custom and OEM motor solutions for a wide variety of commercial applications. Operating as a forward thinking e-commerce business within the industrial sector, they place a strong strategic focus on delivering a seamless, efficient, and user friendly online shopping experience for their B2B clients. Their deep engineering expertise and commitment to manufacturing excellence allow them to provide highly reliable, precision engineered motor products that meet the rigorous demands of modern industrial operations and specialized equipment manufacturers.
Challenge
Operating in the highly specialized and competitive industrial manufacturing sector, Anko Products needed a robust digital marketing strategy to effectively reach procurement managers and engineers actively searching for custom motor solutions. SmartSites helped Anko Products attract significantly more high value B2B inquiries by meticulously strengthening their specific product campaigns and substantially improving their overall search visibility for complex custom motor solutions. As a rapidly growing e-commerce business, the delicate act of balancing Return on Ad Spend with the critical need for aggressive volume growth demanded highly sophisticated, daily campaign management. SmartSites implemented advanced targeting to ensure their marketing budget delivered maximum ROI.
How we helped Anko Products.
SmartSites increases lead generation for industrial motor & component manufacturers
SmartSites helped Anko Products attract more B2B inquiries by strengthening product-specific campaigns and improving visibility for custom motor solutions.
- Developed category-based ad groups aligned with core motor and component offerings.
- Strengthened keyword targeting around industrial, OEM, and custom-motor terms.
- Enhanced ad messaging highlighting reliability, customization, and engineering capabilities.
- Improved campaign organization to reach more qualified industrial buyers.
top rated custom OEM motors Sample ad. A representative example, not a live ad from the campaign.
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102%
Increase in ROAS
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543%
Increase in revenue
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30%
Improved cost per order
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256%
Increase in orders
Marketing that brings in more buyers.
We’ll find where your next buyers are coming from, and build the plan to bring them in.
On a free call, we’ll:
- Show you which competitors win the buyers you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.
Let’s grow your company together.
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Nancy DeFilippis
“Working with Dylan Lopez at SmartSites has been nothing short of exceptional. Dylan always has a positive attitude, came into our PPC project with sleeves up and ready to understand our business . Dylan is very detail oriented asking all the appropriate questions, ensuring he had all the information to run a flawless campaign. A pleasure to work with.”
