AGA Truck Parts Marketing

AGA Parts sells more truck parts and heavy machinery with robust website design and SEO tactics.

AGA Parts is a global supplier of heavy equipment and trucking parts. They provide high quality, low prices, and fast shipping of OEM and aftermarket parts all over the world.

The Challenge

AGA’s main challenge was to do a lot with a little. With over 30 brands servicing international markets, the goals were multifaceted. Create an exciting new website to sell intricate machine parts, target areas outside the continental US, and link up SmartSites’ internal SEO team with AGA’s business-oriented operational managers. The task was more than just building the website, however, as ongoing marketing was crucial if AGA wanted to rank for their specific part numbers.

The Plan

Perform extensive market and industry research in planning phase.

Prioritize featured product lines according to profitability based on keyword research and extensive communication with the client.

Design and Develop a professional but industrially-centered website.

Translate the site into 4 languages to target mostly international clientele.

Implement an intricate link building strategy to rank for specific part numbers.

See The Results

999%Increase in Conversions
999%Decrease in CPC
999%Increase in click through rate

AGA Parts Before & After Responsive Website Redesign Showcase
AGA Parts provide high quality genuine & after market parts at the lowest prices, shipped worldwide.
AGA Parts displays new, innovative website on mobile and laptop devices
AGA Parts's redesigned website is optimized for tablet view