About Empire Cruises

Empire Cruises is an event cruise line and private charter company operating actively within the Hospitality and Luxury Travel industry. Founded in 2010, the company has built years of highly specialized maritime hospitality expertise and a stellar reputation for hosting unforgettable events on the water. Their focus on service quality, luxurious vessel amenities, and total customer satisfaction has driven consistent, long term growth in an increasingly competitive and demanding entertainment market. They specialize in curating bespoke experiences for corporate gatherings, elegant weddings, and extravagant private parties, offering guests skyline views and dining aboard their fleet.

Challenge

SmartSites helped Empire Cruises significantly improve their overall organic search performance by expertly enhancing their core website content structure and drastically boosting their digital authority signals. Operating in the highly competitive Hospitality and Luxury Travel sector, their primary objective was to launch an easier to maintain, modernized website that could aggressively drive a higher volume of lucrative private charter bookings. They needed a robust digital platform to effectively showcase their vessels and outrank rival event venues for high intent local search queries. SmartSites built a highly customized, comprehensive SEO and development campaign to turn these technical obstacles into market share growth opportunities.

How we helped Empire Cruises.

SEO

SmartSites Strengthens Visibility for Event & Charter Cruise Providers

SmartSites helped Empire Cruises improve organic performance by enhancing core content structure and authority signals.

  • Updated meta descriptions across key cruise and event pages to align content with search intent.
  • Audited site content to ensure cruise packages, event offerings, and charter categories were properly structured.
  • Conducted backlink health checks to assess link risk and improve authority.
  • Documented monthly progress and technical improvements through reporting.

Illustrative preview. A representative example, not a live search result.

  • 158% Increase in revenue
  • 111% Increase in organic site traffic
These improvements increased visibility for charter cruise, private event, and party boat searches.

Marketing that brings in more travelers.

We’ll find where your next travelers are coming from, and build the plan to bring them in.

On a free call, we’ll:

  • Show you which competitors win the travelers you want, and why.
  • Find the quickest wins in search, ads and your website.
  • Give you a plan, a budget and the results to expect.
  • G2 Leader, SEO Services, Fall 2026
  • The Manifest Top Local SEO Company
  • DesignRush Top SEO Agency
  • Clutch Top Digital Marketing Company, United States 2026
  • #1 Best SEO Services 2026 by Forbes Advisor
Connor O’Hanlon Stephanie Cook Matthew Prepis

Let’s grow your hospitality business together.

Get a free proposal from the team behind $2.1 billion+ in client revenue.

"*" indicates required fields

What services are you interested in?

We reply within one business day.

Empire C.

“I've been using SmartSites services for over 1yr now. My account manager is Seung-Woo Whang he super reliable, efficient, and proactive in ensuring my website runs smoothly and securely. Any time I've had a question or needed an update, Seun-Woo has responded quickly and effectively. His expertise and attention to detail are invaluable. I highly recommend his services to anyone looking for website maintenance.”