About Velocity Moving And Storage

Velocity Moving is a logistics company providing high quality, trustworthy residential and large scale commercial moving services. Operating within the notoriously competitive local home services and transportation industry, Velocity also provides highly secure, climate controlled long term storage solutions right in the heart of New York City. Their comprehensive moving and storage services are reliable, fully insured, and are always handled with professionalism by their expert crews.

Challenge

Velocity Moving's current, self managed Google Ads campaign was suffering from an unsustainably high Cost Per Conversion and a high Cost Per Click, and they desperately needed the SmartSites expert team to help bring these inflated advertising costs down and successfully reach much more of their specific target audience in NYC. Additionally, their critical lead tracking software was completely broken and not functioning for their main website contact forms, making it difficult to accurately measure their advertising performance or calculate ROI. Their primary business objective was to aggressively increase qualified moving lead generation. SmartSites engineered a highly technical, results oriented strategy designed specifically to fix tracking and address each advertising challenge directly.

How we helped Velocity Moving And Storage.

SEO

SmartSites drives website traffic growth for moving companies

SmartSites helped Velocity Moving build organic visibility to capture customers researching relocation services.

  • Location-based content targeting 'movers in [city]' and service area keywords
  • Blog content on moving prep, packing tips, and relocation guides
  • Schema markup for service areas and customer reviews
  • Local citation building across moving directories and industry listings

Illustrative preview. A representative example, not a live search result.

  • 652% Increase in total site traffic
  • 28% Increase in average time on site
These efforts drove a 652% increase in organic traffic and a 28% improvement in conversion metrics for Velocity Moving.
PPC

SmartSites improves lead generation for moving companies

SmartSites helped Velocity Moving optimize their paid search strategy to reach customers planning relocations.

  • Geo-targeting to show ads only in service areas
  • Discount callout extensions highlighting special promotions for interstate moves
  • Lead form extensions to capture quote requests directly in search ads
  • Keyword strategy targeting high-intent terms like 'move to [city]' and 'movers near me'

Sample ad. A representative example, not a live ad from the campaign.

  • 294% Increase in paid clicks
  • 31% Decrease in CPC
These efforts drove a 294% change in key PPC metrics and a 31% improvement in engagement for Velocity Moving.

Marketing that brings in more customers.

We’ll find where your next customers are coming from, and build the plan to bring them in.

On a free call, we’ll:

  • Show you which competitors win the customers you want, and why.
  • Find the quickest wins in search, ads and your website.
  • Give you a plan, a budget and the results to expect.
  • G2 Leader, PPC Services, Fall 2026
  • The Manifest Top SEM Company
  • Clutch Top Programmatic Company 2026
  • #1 Best SEO Services 2026 by Forbes Advisor
  • Inc. 5000 honoree, 10 years
Matthew Prepis Michael Guzman Stephanie Cook

Let’s grow your business together.

Get a free proposal from the team behind $2.1 billion+ in client revenue.

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