Google
Clutch
G2Home Improvement Company Drives Lead Volume by 44x
-
4,300%
Increase in leads
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2,007%
Increase in conversions
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836%
Increase in organic conversions
“I would 100% recommend them to anyone who needs help with their email marketing campaigns!”
About Honey Do Men
Honey Do Men is a home improvement company operating within the competitive home services and remodeling sector, specializing extensively in high quality roofing installations, premium siding replacements, energy efficient windows, and a wide variety of comprehensive home repairs. As a trusted local contractor, handyman, and repair specialist, they provide reliable service specifically tailored for homeowners searching for premium, local repair services they can depend on. Their dedicated team of highly skilled tradesmen is deeply committed to delivering outstanding craftsmanship, transparent pricing, and customer service on every renovation project they undertake, no matter the size or complexity.
Challenge
Operating in a highly saturated and fiercely competitive local home services market, Honey Do Men needed a robust digital marketing strategy to effectively cut through the noise and attract homeowners actively seeking reliable repair and renovation contractors. SmartSites helped Honey Do Men attract significantly more highly qualified homeowner inquiries by meticulously optimizing their specific service focused advertising campaigns and substantially strengthening their overall online visibility for critical repair and complete renovation services. Their primary long term objective was to build a brand strong enough to eventually sell highly profitable franchises nationwide. Generating highly qualified leads at an efficient cost per acquisition was essential to sustaining their aggressive growth plans. SmartSites implemented advanced local search targeting to maximize their digital footprint.
How we helped Honey Do Men.
SmartSites Establishes SEO Foundations for Home Improvement & Handyman Services
SmartSites helped Honey Do Men build a strong starting SEO foundation.
- Implemented core metadata during setup.
- Conducted site audits and applied fixes.
- Organized content layout.
- Delivered setup-phase updates.
Honey Do Men
Best handyman services near me
Top rated handyman in wilton
Illustrative preview. A representative example, not a live search result.
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1,898%
Increase in site traffic
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2,007%
Increase in conversions
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1,493%
Increase in organic site traffic
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836%
Increase in organic conversions
SmartSites drives more service inquiries for home improvement & handyman companies
SmartSites helped Honey-Do-Men attract more homeowner inquiries by optimizing service-focused campaigns and strengthening visibility for repair and renovation services.
- Built segmented ad groups for roofing, siding, windows, and home repairs.
- Strengthened keyword targeting across contractor, handyman, and repair terms.
- Enhanced ad messaging highlighting reliability, craftsmanship, and same-day availability.
- Improved visibility for homeowners searching for local repair services.
Sample ad. A representative example, not a live ad from the campaign.
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81%
Improved cost per lead
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4,300%
Increase in leads
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400%
Increase in conversion rate
SmartSites Recovers Lost Leads With Personalized Email Campaigns
Lost leads don't have to stay lost: how targeted newsletters helped win back sales for a general contractor.
- Advanced Segmentation: Used targeted audience segments to deliver personalized campaigns that reactivated lost leads and converted them into revenue.
- Lead Recovery Sequences: Deployed automated flows to welcome new subscribers, re-engage inactive leads, and recover abandoned sessions.
- Simplified Subscriber Growth: Optimized website sign-up forms to make joining the mailing list easier and expand the customer base.
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77%
Increase in open rate
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82%
Improvement in unsubscribe rate
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191%
Increase in click rate
SmartSites Strengthens Honey Do Men’s Social Media Presence and Homeowner Connections
SmartSites partnered with Honey Do Men, a full-service home improvement company, to improve its social media presence and reach more local homeowners. By showcasing its services, team culture, and community-focused content, we helped the brand engage audiences and drive meaningful interactions.
- Service-Focused Content: Shared home improvement services, timely seasonal posts, and personal updates such as team birthdays to highlight the brand’s approachable identity.
- Community Engagement: Replied to comments, followed local accounts, and kept pages active with authentic homeowner connections.
- Targeted Campaigns: Reached homeowners in the service area through audience-specific strategies across Instagram, Facebook, and Twitter.
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3,292%
Increase in link clicks
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12,076%
Increase in profile visits
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3,324%
Increase in content interactions
Marketing that brings in more customers.
We’ll find where your next customers are coming from, and build the plan to bring them in.
On a free call, we’ll:
- Show you which competitors win the customers you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.
Let’s grow your business together.
Get a free proposal from the team behind $2.1 billion+ in client revenue.
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We reply within one business day.
Scott Harper
“Ash and her team was absolutely fantastic with handling our email campaigns. They were communicative, responsive and truly understood the message and vision we were trying to get across to our clients. I would 100% recommend them to anyone who needs help with their email marketing campaigns!”
Maks Stone“We absolutely love working with our CRO. the results have been fantastic!”
