Flooring Brand Grows Email Open Rate by 10x
-
900%
Increase in open rate
-
123%
Increase in click rate
-
200%
Increase in engagement rate
About Elit Tile
Elit Tile specializes in premium tile products and high-end installation services for residential and commercial projects. Operating as a trusted expert in the Home Services Flooring sector, they offer a wide selection of ceramic, porcelain, and natural stone tiles. Their highly skilled craftsmen and dedicated design team work closely with clients to beautifully transform ordinary spaces into extraordinary, luxurious environments with precision and care.
Challenge
Elit Tile was entirely ready to invest heavily in digital marketing but desperately needed expert, strategic guidance to see meaningful financial returns and scale their operations. Their primary, driving objective was to significantly increase high-quality lead generation and secure more lucrative installation contracts. They faced stiff, relentless competition from large industry players including TileBar, Floor and Decor, and Home Depot. As a complex business blending e-commerce and local services, balancing ROAS with volume growth demanded highly sophisticated campaign management. SmartSites built a highly customized, robust campaign to turn these complex obstacles into growth opportunities.
How we helped Elit Tile.
SmartSites Improves Revenue Using SEO, PPC & Email Strategy
How integrated digital marketing transformed Elit Tile's traffic, key events, and revenue, fast.
- Integrated Marketing Approach: Unified SEO, PPC, and email strategies to drive aligned traffic, engagement, and conversions.
- Revitalized Email Campaigns: Designed modern, on-brand templates and flows to boost engagement and build stronger customer connections.
- Targeted Content Strategy: Improved segmentation and developed a promotional content calendar to educate, nurture, and convert subscribers.
-
900%
Increase in open rate
-
123%
Increase in click rate
-
200%
Increase in engagement rate
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