Google
Clutch
G2Mental Wellness App Boosts Revenue by 34x
-
3,296%
Increase in revenue
-
649%
Increase in ROAS
-
210%
Increase in orders
Bounce Back AppAbout Bounce Back App
Bounce Back App is an innovative platform in the Education and EdTech sector, specializing in mental health support, resilience tools, and self-improvement applications. They offer digital mental health solutions focused on wellness, coping skills, and habit-building. While their team focuses on B2B efforts locally in Colorado, they target active, outdoorsy communities nationwide, including active retirement and golf communities with high injury prevalence. Their award-winning platform, a 2024 Webby Award Nominee for Best User Experience, has been featured in USA Today, Business Insider, and Yahoo Finance, serving a broad demographic of users seeking recovery and wellness.
Challenge
Operating within the competitive Education and EdTech landscape, Bounce Back App needed to aggressively grow sales and brand awareness for their surgery and injury recovery app and physical journal. SmartSites helped them attract more downloads by optimizing app-focused campaigns and improving visibility for emotional wellness tools. They faced stiff competition from other recovery apps, and the lack of clear seasonal demand patterns required a highly flexible campaign strategy. As an e-commerce business, balancing ROAS with volume growth demanded sophisticated management. Additionally, adhering to evidence-based practices without claiming official medical advice added complexity. SmartSites stepped in with a targeted approach built for sustainable, measurable growth.
How we helped Bounce Back App.
SmartSites Strengthens User Acquisition for Wellness & Mental Health Apps with SEO
SmartSites helped BounceBack App increase sign-up interest by improving SEO readiness across program and resource pages.
- Identified metadata gaps across feature, resource, and support pages.
- Structured SEO requirements supporting visibility for digital mental health solutions.
- Audited template structure to confirm proper SEO field rendering.
- Documented optimization components requiring program-specific details.
Nationwide
Best mental health apps
Top 10 wellness apps
Illustrative preview. A representative example, not a live search result.
-
2,260%
Increase in site traffic
-
100%
Increase in conversions
-
3,296%
Increase in revenue
-
308%
Increase in organic site traffic
SmartSites boosts user acquisition for mental wellness & self-improvement mobile apps
SmartSites helped Bounce Back App attract more downloads by optimizing app-focused campaigns and improving visibility for emotional wellness tools.
- Built ad groups for mental health support, resilience tools, and self-improvement apps.
- Strengthened keyword targeting across wellness, coping skills, and habit-building terms.
- Enhanced ad messaging emphasizing personal growth, balance, and daily support.
- Improved reach among users seeking mobile mental wellness solutions.
Sample ad. A representative example, not a live ad from the campaign.
-
649%
Increase in ROAS
-
267%
Increase in revenue
-
81%
Improved cost per order
-
210%
Increase in orders
Marketing that brings in more students.
We’ll find where your next students are coming from, and build the plan to bring them in.
On a free call, we’ll:
- Show you which competitors win the students you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.
Let’s grow your education provider together.
Get a free proposal from the team behind $2.1 billion+ in client revenue.
"*" indicates required fields
We reply within one business day.
