Auto Accessories Brand Quadruples ROAS
-
274%
Increase in ROAS
-
145%
Increase in Orders
-
73%
Increase in Conversion Rate
About ShopSAR
ShopSAR specializes in premium seat covers, custom floor mats, chrome trim, and a wide array of automotive customization and upgrade accessories. Founded in 2005, the company brings over two decades of dedicated industry experience to the automotive aftermarket sector. They have built a strong reputation for providing high-quality interior and exterior enhancements, catering to car enthusiasts and everyday drivers alike who are looking to personalize and protect their vehicles with reliable products.
Challenge
ShopSAR wanted to increase online purchases by optimizing their product-focused campaigns and improving visibility for their extensive catalog of auto interior and exterior accessories. Their primary objective was to build a more profitable and highly efficient Google Ads campaign, with potential expansion into Facebook advertising. As an e-commerce business operating in the competitive auto parts market, balancing Return on Ad Spend with the need for substantial volume growth demanded sophisticated, daily campaign management. SmartSites stepped in with a targeted approach built specifically for sustainable and measurable growth.
How we helped ShopSAR.
SmartSites boosts online sales for automotive accessories & customization brands
SmartSites helped ShopSAR increase online purchases by optimizing product-focused campaigns and improving visibility for auto interior and exterior accessories.
- Built segmented ad groups for seat covers, floor mats, chrome trim, and accessories.
- Strengthened keyword targeting across automotive customization and upgrade terms.
- Enhanced ad messaging highlighting quality, fit, and premium materials.
- Improved Shopping visibility to promote top accessories.
top rated car seat covers Sample ad. A representative example, not a live ad from the campaign.
-
274%
Increase in ROAS
-
145%
Increase in Orders
-
73%
Increase in Conversion Rate
Marketing that brings in more buyers.
Attract more buyers, increase leads, and elevate your reputation with a data-driven marketing strategy designed to maximize your ROI.
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- Define your growth goals, buyer needs, and competitive landscape.
- Uncover opportunities to attract more buyers and increase conversions.
- Map out a results-driven strategy to elevate your online presence and maximize ROI.
Let’s grow your automotive business together.
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Al Isaacs
“Julian has become a great asset to us in a very short period of time. His work ethic and insight is fantastic.”
