Honda Dealership Triples Lead Volume
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247%
Increase in leads
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157%
Increase in conversion rate
-
37%
Improved cost per lead
“I feel that our partnership grows stronger every time we meet! Thank you for all of your efforts and expertise!”
About Metro Honda
Metro Honda specializes in offering a comprehensive inventory of new and certified pre-owned Honda vehicles, including popular sedans, versatile SUVs, and eco-friendly hybrid models. Operating as a local automotive dealership, they maintain a BBB A+ rating and are known for their commitment to customer service excellence. Their knowledgeable sales team and certified service technicians work collaboratively to provide a transparent, pressure-free environment, ensuring every customer finds the perfect vehicle to fit their lifestyle and budget.
Challenge
SmartSites helped Metro Honda attract more local car shoppers by optimizing highly targeted, model-focused advertising campaigns and improving overall search visibility for their extensive Honda vehicle inventory. The primary objective was to increase qualified lead generation and drive more foot traffic to the showroom. In the highly competitive regional auto market, capturing prospective buyers during their research phase is critical. SmartSites ensured the dealership's digital presence prominently featured their latest offers, successfully converting online searches into scheduled test drives.
How we helped Metro Honda.
SmartSites boosts local visibility for Honda dealerships & vehicle sales centers
SmartSites helped Metro Honda attract more car shoppers by optimizing model-focused campaigns and improving visibility for Honda vehicles.
- Built ad groups for sedans, SUVs, hybrids, and certified Honda models.
- Strengthened keyword targeting across dealership, vehicle shopping, and branded model searches.
- Enhanced ad messaging emphasizing reliability, pricing, incentives, and dealership trust.
- Improved reach among high-intent buyers comparing Honda models.
top rated new honda vehicles Sample ad. A representative example, not a live ad from the campaign.
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37%
Improved cost per lead
-
247%
Increase in leads
-
157%
Increase in conversion rate
-
3%
Increase in CTR
Marketing that brings in more buyers.
We’ll find where your next buyers are coming from, and build the plan to bring them in.
On a free call, we’ll:
- Show you which competitors win the buyers you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.
Let’s grow your dealership together.
Get a free proposal from the team behind $2.1 billion+ in client revenue.
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Jeremy Sharp
“Andrea and Ben are amazing at managing our campaigns at SmartSites and I feel that our partnership grows stronger every time we meet! Thank you both for all of your efforts and expertise!”
