About FORGE+BOND
FORGE+BOND is a carbon composites wheel and bike accessories company with US manufacturing focusing on performance products and recyclability. Their services include Core Products for mountain biking and road biking. They are known for Made in the USA manufacturing, recyclability, and ride quality. Their credentials include product awards, Gear of the Year honors, and extensive media reviews. Operating in the Retail and Ecommerce Outdoor Recreation industry, they deliver innovative and sustainable equipment for serious cyclists.
Challenge
SmartSites helped FORGE+BOND attract more buyers by optimizing product-focused campaigns and improving visibility for carbon fiber parts and materials. Their primary objective was to drive higher sales volume. Seasonal demand patterns, with busy months from April through September, some busy weeks during the Q4 holidays, and a slow period from January through February, required a flexible campaign strategy. As an e-commerce business, balancing ROAS with volume growth demanded sophisticated campaign management. SmartSites stepped in with a targeted approach built for sustainable, measurable growth within the competitive Retail and Ecommerce Outdoor Recreation market.
How we helped FORGE+BOND.
SmartSites boosts demand for carbon composite wheel & bike accessory brands
SmartSites helped FORGE+BOND attract more buyers by optimizing product-focused campaigns and improving visibility for carbon composite wheels and bike accessories.
- Built ad groups for carbon composite wheels, bike accessories, and mountain and road biking products.
- Strengthened keyword targeting across carbon wheel, mountain biking, and road biking terms.
- Enhanced ad messaging emphasizing ride quality, recyclability, and Made in the USA manufacturing.
- Improved reach among mountain and road cyclists.
Sample ad. A representative example, not a live ad from the campaign.
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93% Increase in ROAS
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998% Increase in revenue
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21% Improved cost per order
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1,037% Increase in orders
Marketing that brings in more buyers.
We’ll find where your next buyers are coming from, and build the plan to bring them in.
On a free call, we’ll:
- Show you which competitors win the buyers you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.

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