About DiFeo Kia

DiFeo Kia specializes in offering core Kia models, various trims, and comprehensive automotive service offerings. As a dealership in the Automotive Car Dealership industry, they provide an extensive inventory of new, used, and certified pre-owned Kia vehicles. Their dealership is dedicated to delivering customer service, competitive financing options, and expert maintenance, ensuring a seamless and satisfying experience for every Kia shopper and owner.

Challenge

The Automotive Car Dealership market requires strategic marketing to navigate seasonal sales trends and attract qualified buyers. SmartSites helped DiFeo Kia attract more dealership inquiries by optimizing model-focused campaigns and improving search visibility for in-market Kia shoppers. Seasonal demand patterns, such as the typically slower months of January and February, required a highly flexible and responsive campaign strategy. SmartSites implemented a targeted approach to maintain steady lead flow and maximize conversion opportunities throughout the year.

How we helped DiFeo Kia.

SEO

SmartSites Boosts Visibility for Automotive Dealerships

SmartSites helped DiFeo Kia improve organic visibility through dealership-specific SEO enhancements.

  • Updated titles and meta descriptions for Kia model, inventory, and service pages.
  • Refined category and model descriptions for clearer search relevance.
  • Improved internal linking between new, used, and service pages.
  • Enhanced on-page formatting for better crawlability.

Illustrative preview. A representative example, not a live search result.

  • 100% Increase in site traffic
  • 3,062% Increase in conversions
  • 293% Increase in revenue
  • 1,310% Increase in organic site traffic
These improvements strengthened visibility for Kia dealership and model-specific searches.
Paid Ads

SmartSites boosts visibility for Kia dealerships

SmartSites helped DiFeo Kia attract more dealership inquiries by optimizing model-focused campaigns and improving visibility for Kia shoppers.

  • Built ad groups for core Kia models, trims, and service offerings.
  • Strengthened keyword targeting for new, used, and certified Kia vehicles.
  • Enhanced ad messaging promoting reliability, efficiency, and dealership offers.
  • Improved visibility among local car shoppers.

Sample ad. A representative example, not a live ad from the campaign.

Google Ads
  • 85% Improved cost per lead
  • 2,258% Increase in leads
  • 190% Increase in conversion rate
CTV
  • 902K Streaming TV ad impressions
  • 98% CTV video completion rate
These efforts helped DiFeo Kia increase showroom and service-center traffic.

Marketing that brings in more buyers.

We’ll find where your next buyers are coming from, and build the plan to bring them in.

On a free call, we’ll:

  • Show you which competitors win the buyers you want, and why.
  • Find the quickest wins in search, ads and your website.
  • Give you a plan, a budget and the results to expect.
  • The Manifest Top Automotive SEO Company
  • Clutch Top Automotive PPC Company 2026
  • G2 Leader, PPC Services, Fall 2026
  • #1 Best SEO Services 2026 by Forbes Advisor
  • Inc. 5000 honoree, 10 years
Michael Guzman Anita Kostadinov Zach Everett

Let’s grow your dealership together.

Get a free proposal from the team behind $2.1 billion+ in client revenue.

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