Boater's World Marketing
Boater's World is an authorized dealer that showcases an impressive fleet from 25+ elite brands, including Tracker, Mako, Yamaha Marine, and more.
With a vast collection ranging from brand-new vessels to budget-friendly pre-owned options, Boater’s World is ready to make your marine dreams a reality.
The Challenge
Boater’s World was unhappy with the amount of engagement and the quality of posts they were getting from previous agency. Hired SmartSites to handle unique Facebook and Instagam pages for each of their dealership locations.
The Plan
Create an overall strategy to be used for each dealership location while making sure each location’s content is unique to them. Build brand awareness and encourage engagement by consistantly posting content that is a mix of advertising inventory and fun engaging content.