Boater's World Marketing

Boater's World: Authorized Dealer of 25+ Elite Boat Brands

With a vast collection ranging from brand-new vessels to budget-friendly pre-owned options, Boater’s World is ready to make your marine dreams a reality.

The Challenge

Boater’s World was dissatisfied with the engagement levels and quality of posts generated by their previous agency. They needed a fresh approach for their Facebook and Instagram pages for each dealership location. The challenge was to develop a strategy that improved engagement and delivered high-quality, location-specific content that resonated with their audience.

The Plan

At SmartSites, we created strategies tailored for each of Boater’s World’s dealership locations. Our plan involved creating unique content for each location while maintaining an overall cohesive brand strategy. We focused on building brand awareness and encouraging engagement by consistently posting a balanced mix of advertising inventory and fun, engaging content.

See The Results

999%Increase in Conversions
999%Decrease in CPC
999%Increase in click through rate