Video for social media

Short-form video that stops the scroll.

Reels, TikToks and YouTube Shorts planned, edited and captioned by our own social team from the footage you supply, then posted and boosted where your customers watch.

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Social video that grows your following and your leads.

Reels built to hold attention from the first second.

Short vertical videos planned, edited and captioned by our team, with a hook up front and captions for people watching on mute.

  • Samantha Baloun
  • Eddie Varghese
  • Maria Joseph
  • Alexandra Francis

Video creators who edit for the feed.

Short-form video works on Instagram, TikTok, Facebook and YouTube Shorts when it is built for the feed: a hook in the first seconds, captions for people watching on mute, and a length that holds attention. Our social team plans the hooks and shot lists with you, edits the footage you supply into vertical reels with on-screen text, sound and your brand colors, and cuts each batch of footage into several clips so one set of footage goes further. Reels are posted on the platforms your customers use, the best ones are boosted or turned into ads, and views, reach and follower growth are reported in your Client Hub next to the website visits and leads they bring in.

One team makes your social video, and answers for the views.

From the idea to the reel that brings in a customer, every part of social video is covered, and every result is tracked. In the last two years alone we have edited short-form videos every month for 100+ brands.

Reels & TikToks

Vertical videos planned around what your customers ask and search for: how-tos, before-and-afters, product demos, behind the scenes and team spotlights, posted as Instagram Reels and TikToks.

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Social video that grows views and followers.

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Brands choose SmartSites for social video

You’ll always know what every video actually does for you.

Know which reels earn views, reach and followers on every network, what is publishing next and what competitors post, in plain language and updated every day.

  • Client Hub Social Media report: audience growth chart across TikTok, Facebook, Instagram and YouTube, with impressions, engagements and video views split by network
    Audience GrowthFollower growth across every network, and where impressions and engagement came from.
  • Client Hub Social Media report: impressions, engagements, video views, new followers, engagement rate and link clicks vs the prior month, with the top performing posts
    Social Media ReportImpressions, engagement, video views and new followers, with your top posts of the month.
  • Client Hub Social Media Planner: posts per month, platforms, posts awaiting review and approved posts, with each creative ready to approve or send back for edits
    Social Media DeliverablesEvery post we create for you to review and approve, month by month.
  • Client Hub Competitor Social Library: recent posts from competitors, filterable by competitor set, time range and platform, with each post's engagement
    Competitor LibraryWhat competitors in your industry are posting, searchable by platform and date.
  • Client Hub Social Media Calendar: a month view of scheduled and published posts by day, time and network
    Social Media CalendarWhat is publishing and when, across every network, in one calendar.
  • Client Hub Social Media report, Profiles view: reach and publishing, audience and engagement totals, and a per-profile breakdown against the prior month
    Profile BreakdownAudience, posts, impressions and engagement for each profile, against last month.

Social media video questions

Video is part of our social media packages rather than priced per clip. Packages start at $1,700 a month for 8 posts, $250 of boosted posts and 2 hours of engagement, and a reel counts as one of those posts, edited from your footage and published on every platform in your plan. Larger packages are $2,750 for 16 posts and $4,000 for 24 posts, setup is free, and custom packages are available if you want more video. See what each social media package includes.

Short vertical videos for Instagram Reels, TikTok, Facebook and YouTube Shorts: how-tos, before-and-afters, product demos, behind the scenes, team and customer spotlights, and offers. Every one is planned around what your customers want to see and approved by you.

Yes, you supply the footage, and our social team turns it into finished reels. Short clips from your phone work well: we suggest what to capture each month, then edit, caption and add on-screen text, sound and your brand colors, often cutting one longer video into several clips. We don't shoot video, so if you want professional footage, you can hire a videographer and we will plan the shot list with you and edit what they film.

Most of our reels run between about 10 and 60 seconds. The hook matters more than the length: people decide in the first seconds whether to keep watching.

The ones your customers use: Instagram and Facebook Reels, TikTok and YouTube Shorts, plus LinkedIn and X where they fit. One edit is resized and retitled for each.

Yes. Reels that perform can be boosted, and our PPC team can run them as Meta Ads or TikTok Spark Ads from the same plan.

Your Client Hub shows video views, reach, engagement and follower growth by network, with your top videos ranked so you can see which hooks, lengths and topics hold attention. We use that to plan next month's videos and tell you what to capture more of. For how we measure social media as a whole, including the visits and leads it sends, see how we measure social media results.