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G2Pinterest management agency
Pinterest management that keeps sending shoppers to your site.
Pin design, boards and Pinterest keyword strategy from our own social team, for businesses people plan and shop for. We have planned more than 400 pins for clients, from a preschool group to a custom cabinetry maker.
Pinterest experts who plan for people ready to buy.
People come to Pinterest to plan a kitchen, an outfit, a party or a classroom, and a pin that answers their search keeps sending visitors to your site for months, long after a feed post has faded. Our Pinterest management designs tall, on-brand pins from your products and projects, writes titles and descriptions around the keywords your customers search, organizes boards the way they plan, and links every pin to the right page on your site. Pins are planned a month ahead in the same calendar as your other social media and approved by you, and our PPC team can promote the pins that perform. Saves, clicks and outbound traffic are reported in your Client Hub next to the website visits and leads they bring in.
Pins that keep sending visitors.
A pin keeps reaching people for months, long after a feed post fades.
- 406pins planned for our clients, scheduled ones included
- 216pins for Pumpkin Preschool Early Learning Centers
- +993%content views for Pumpkin Preschool across all its social platforms
- +125%link clicks for Demetra Cabinetry across all its social platforms
One team runs your Pinterest, and answers for the traffic.
From the first pin to the visit it sends to your site, one social manager plans, designs and reports on it.
Pin design
Tall, on-brand pins designed from your products, projects and photos, the format Pinterest favors, with clear titles and a reason to click. Like this finished kitchen for a custom cabinetry maker: the kind of room people search for and save when they plan a remodel.
Boards & keywords
Pinterest works like a visual search engine. We organize boards the way your customers plan and write pin titles and descriptions around the keywords they search, so your pins keep showing up for months.
Product pins
Product pins that link straight to the product page, built around real reviews and use cases, like this lip gloss holder pin for The TuLIP Project.
Content calendar
Pins planned a month ahead in the same calendar as your other social media, scheduled for the seasons people plan for, and approved by you before anything goes live.
Pinterest Ads
Our PPC team can promote the pins that already perform, reaching people by keyword, interest and shopping behavior from the same plan as your organic pins.
Monthly reporting
Impressions, saves, clicks and outbound traffic every month, with your top pins and what we will change next, next to the website visits and leads your social media sends.
More site visitors, month after month.
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+1,226%more content interactions, last 12 months vs prior 12
Senior Living · The Camellia at Gulf Breeze
+290% website visits from social media, last 12 months vs prior 12+101% followers
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+963%more content views, last 12 months vs prior 12
Daycare · Pumpkin Preschool
+154% content interactions, last 12 months vs prior 12+268% content reach, last 12 months vs prior 12
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+125%more link clicks
Remodeling · Demetra Cabinetry
+42% content reach+21% content interactions
Brands choose SmartSites for social media
You’ll always know what every pin actually does for you.
Know which pins and posts earn reach, clicks and followers, what is publishing next and what competitors post, in plain language and updated every day.
Social Media ReportImpressions, engagement, video views and new followers, with your top posts of the month. 
Social Media DeliverablesEvery post we create for you to review and approve, month by month. 
Competitor LibraryWhat competitors in your industry are posting, searchable by platform and date. 
Audience GrowthFollower growth across every network, and where impressions and engagement came from. Social Media CalendarWhat is publishing and when, across every network, in one calendar. Profile BreakdownAudience, posts, impressions and engagement for each profile, against last month.
Pinterest management questions
Pinterest is managed as part of our social media packages, so it doesn't carry a fee of its own. Packages start at $1,700 a month for 8 posts, $250 of boosted posts and 2 hours of engagement, and each post can go out as a pin with a title, description and link written for Pinterest search. Larger packages are $2,750 for 16 posts and $4,000 for 24 posts, and setup is free. Promoted Pins and other Pinterest Ads are a separate PPC service, starting at $750 a month for the first ad platform, plus your ad budget.
Business profile optimization, Pinterest keyword research, pin and video pin design, boards organized around what your customers search for, a monthly content calendar you approve, and a monthly report. Promoted Pins can run alongside through our PPC team.
It suits businesses whose customers plan before they buy: home improvement and interiors, retail and ecommerce, beauty, food, weddings and events, and education. Our Pinterest clients include a preschool group, a custom cabinetry maker and a senior living community. If your customers are not on Pinterest, we will tell you and focus on the platforms they use.
Longer than paid ads, because pins build up in search over time. Expect the first months to go into setting up boards and publishing consistently; impressions, saves and clicks usually grow as the library of pins grows. Promoted Pins can bring traffic sooner.
Pinterest works more like a search engine than a social feed. People search for ideas, save them and click through to websites, and a pin can keep being found for months. That makes keywords, clear pin design and the right link on every pin more important than posting at the perfect hour.
A tall, on-brand image made from your own products, projects and photos, a clear title and description written around what people search for, and a link to the exact page that answers the search, such as the product page rather than your homepage. Our designers make the pins and our social team writes the text, and every pin is in your monthly calendar for you to approve before it goes live.
We judge Pinterest mainly on outbound clicks, the people who leave Pinterest for your website, with impressions and saves as early signs that a pin is being found. Every month you see those numbers and follower growth, with your top pins and what we will change next, and your Client Hub shows the website visits and leads that came from social media.
Yes. Our PPC team runs Pinterest Ads, including Promoted Pins built from the organic pins that already perform, from the same account and the same monthly plan.
