X (Twitter) Ads management
X Ads that put your brand in the conversation.
Promoted posts, video and follower campaigns on X, run by our in-house PPC team and judged by the traffic, leads and sales they bring in.
X Ads specialists who keep your brand in the conversation.
X is where news breaks and conversations move fast, so ads there have to be timely and sound like a person, not a brochure. Our PPC analysts target people by keyword, interest, follower look-alikes and the conversations they join, write promoted posts that fit the moment, built from your photos and short videos, and test versions side by side. We retarget your site visitors and customer lists, cut placements that click but never convert and move budget to the ads with the lowest cost per result. The X Pixel counts sales and leads, and your Client Hub shows X next to your other campaigns in plain language.
One team runs your X Ads, and answers for the sales.
From the first post to the last sale, one analyst owns the account and reports it next to your other ads.
Promoted posts
Text, image and video posts promoted into the timelines of the people you choose, with a clear call to action to your site.
Video ads
Short video ads in the timeline and alongside publisher videos, built to make the point in the first seconds.
Keyword & follower targeting
Reach people by the keywords they post and search, their interests, the accounts they follow and your own site visitors and customer lists.
X Pixel & tracking
The X Pixel counts purchases, sign-ups and leads, and every lead lands in your Client Hub with its source.

Paid social that pays back: more conversions, higher ROAS.
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+265%Meta Ads impressions
Auto Repair · HQ Custom Design
47% improved Meta Ads CPM
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+921%conversions from Meta Ads
Wellness & Supplements · Ape Iron ZOH
+974% revenue from Meta Ads+1266% Meta Ads impressions
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+140%conversions from Meta Ads
Furniture · Club Furniture
+158% revenue from Meta Ads+105% Meta Ads CTR
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+982%conversions from Meta Ads
Auto Parts · Recon Recovery
+162% Meta Ads ROAS+2765% revenue from Meta Ads
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+77%conversions from Meta Ads
Online Education · Northstar Aviation References
41% improved cost per conversion on Meta Ads+80% Meta Ads ROAS
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46%improved cost per conversion on Meta Ads
Gifts & Personalization · Impact Banners and Signs
+55% Meta Ads reach32% improved Meta Ads CPM
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+75%conversions from Meta Ads
Fashion · Boardroom Socks
45% improved cost per conversion on Meta Ads+108% Meta Ads ROAS
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+771%conversions from Meta Ads
Gifts & Personalization · Markers & Headstones
+1281% revenue from Meta Ads+574% Meta Ads impressions
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+1807%conversions from Meta Ads
Gifts & Personalization · Rent My Instrument
92% improved cost per conversion on Meta Ads+630% Meta Ads impressions
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98%improved cost per lead on Meta Ads
Home Builder · Bull Buildings
+58% Meta Ads CTR
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+68%conversions from Meta Ads
Jewelry · Gogo Lush
+80% revenue from Meta Ads+149% Meta Ads CTR
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+371%conversions from Meta Ads
Medical Products · Caputron
+127% Meta Ads ROAS+697% revenue from Meta Ads
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+235%Meta Ads ROAS
Fashion · Cristallini
+680% revenue from Meta Ads+753% Meta Ads CTR
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+113%leads from Meta Ads
Real Estate · Ignite Realty Group
61% improved cost per lead on Meta Ads+150% Meta Ads CTR
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+316%Meta Ads reach
Specialty Education · Load Training
38% improved Meta Ads CPM
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+700%conversions from Meta Ads
Home and Garden · Dio Candle Company
+2501% Meta Ads reach61% improved Meta Ads CPM
Companies choose SmartSites for PPC
You’ll always know what X brings in next to your other ads.
Know which ads earn their budget: spend on every platform sits next to the calls, forms and sales each campaign brought in, in plain language and updated every day.

PPC PerformanceSpend, clicks, conversions and cost per conversion for every account and campaign, with the monthly trend. 
Leads OverviewEvery call, form and message in one list, de-duplicated across sources. 
Phone CallsRecordings, AI call summaries and outcomes: booked, qualified, missed or vendor pitch. 
Form SubmissionsVerified leads vs junk, with the source, campaign and UTM behind each one. 
Website PerformanceWhich landing pages turn paid clicks into leads and sales, from GA4 in plain English. 
Social Media ReportFollowers, reach and engagement for every profile, next to what your ads bring in.
X Ads questions, answered
A monthly management fee, plus your ad spend, which is paid straight to X. Setup is free, and you get a written proposal with the scope and fee before you sign. We recommend a test budget from your goals and scale the campaigns that bring in customers at the right cost. The minimum ad budget is set by campaign type, not per platform; see the minimum ad budgets.
Brands whose customers follow news, sports, technology, finance or entertainment, and businesses with timely offers or events to promote.
Promoted text, image and video posts, carousel ads, follower campaigns and video ads, targeted by keyword, interest, follower look-alikes and your own audiences.
Yes. We write the copy and build each promoted post, then test versions to find the ones people engage with and click. Image and video posts use the photos and footage you supply, because we don't shoot or edit video. If you need new designs, we offer social ad creative packages.
We install the X Pixel, which counts purchases, sign-ups and leads from your promoted posts and video ads. Every lead lands in your Client Hub with its source, next to your other campaigns, and we cut placements that click but never convert.
Yes. X runs as part of one paid social plan with Meta, LinkedIn and TikTok. It's the timely channel in that mix, for news, events and fast-moving offers, and we retarget your site visitors and customer lists there too, moving budget to the platform with the best cost per result.

































