Ecommerce development

Ecommerce website design & development built to sell.

Shopify, WooCommerce and Magento stores designed and built by our in-house team: fast product pages, a checkout that doesn’t leak sales, and tracking that shows every order from launch day.

An ecommerce development agency that builds stores that sell.

Everything your store needs, built by one team.

Design, development, integrations and the marketing that fills the store, from one team that answers for the sales.

Platforms

What a build covers

Shopify

Custom Shopify themes and stores for brands that want to sell quickly and manage the store themselves. We design the theme around your products, set up collections, apps, payments and shipping, and keep the store fast as it grows.

Air-Con International website
A site we built: Air-Con International
Shopify Development
  • Sherry Arora
  • Vaskar Nepal
  • Sergey Nechaev
  • Kristin Goins
  • Shana Brophy
  • Anita Kostadinov
  • Alex Melen
  • Michael Melen
  • Stephanie Cook
  • Irina Enache
  • John Toth
  • Luna Silva
  • Tony Vodicka
  • Brandy Hastings
  • Devin Riley
  • Bailey McClure
  • Ryan Whaley
  • Tiffany Reyes
  • Laura Noble
  • Anastasiia Leffingwell
  • Christen Bevis
  • Jadeverett Mayhorn
  • Tori Biagi
  • Diane Ynojosa
  • Jared Bell
  • Kayla Kearse
  • Javier Perdomo
  • Axelle Andrew
  • Garrett Smith
  • James Holmes
  • Charlie Myhran
  • Emily Noble
  • Mimi McGee
  • Deann Burris
  • Eric Nairac

Ecommerce developers who think like merchants.

An online store has to sell on its own, day and night, so we build every store around the path from product page to paid order. Our in-house designers, front-end and back-end developers and QA testers plan the catalog structure, product and category templates, search and filters, cart and checkout together, then connect payments, shipping rates, taxes, inventory and product feeds before launch. We build on Shopify, WooCommerce and Magento and pick the platform that fits your catalog, your margins and how you sell, from a few hundred products to catalogs with thousands of parts. Stores launch fast, mobile-first and SEO-ready, with structured data, clean URLs and redirects that keep the rankings you already earned, and ecommerce tracking is live from the first order. Because the same agency runs your SEO, Google Shopping, paid social and email, the store is ready for the traffic those channels send it, and your Client Hub shows the revenue each one brings in. In the last two years alone we set up purchase tracking for 150+ online stores, so every order is tied to the channel that earned it.

Stores planned around how customers buy.

Companies choose SmartSites for ecommerce development

Ecommerce know-how we share at Shopify New York.

Talks, panels and a day-long summit at Shopify’s New York space, on holiday sales, ecommerce ads and what growing 1,000+ online stores has taught us.

All talks & events

You’ll know about every order your store brings in.

Know what your store earns: sessions, conversions and revenue by channel, the products that win in Google, and a crawl that flags broken pages before shoppers find them.

  • Client Hub Shopping Products report: top Merchant Center products by clicks, impressions and average position
    Shopping ProductsWhich products win clicks and sales in Google, product by product.
  • Client Hub Website Performance report: GA4 conversions, conversion rate, engagement, sessions and users
    Website PerformanceConversions, conversion rate and traffic from GA4, explained in plain English.
  • Client Hub Google Search Console report: search conversions, impressions, average position, click-through rate and clicks
    Google Search ConsoleHow often you appear in Google, where you rank, and the clicks and conversions it brings.
  • Client Hub Site Crawl report: indexable pages, errors, warnings and notices, with issues such as broken pages, heavy images, long titles and slow server responses
    Site CrawlBroken pages, heavy images, slow responses and SEO issues, caught before visitors notice.
  • Client Hub Phone Calls report: call volume, talk time, recordings and AI call summaries with outcomes such as qualified, booked, missed and vendor pitch
    Phone CallsRecordings, AI call summaries and outcomes: booked, qualified, missed or vendor pitch.
  • Client Hub Form Submissions report: submissions, verified leads and junk, leads over time, and each lead with its source, UTM campaign and qualified flag
    Form SubmissionsVerified leads vs junk, with the source, campaign and UTM behind each one.

Ecommerce development questions

A Shopify retheme starts at $5,000, and a new Shopify store starts at $10,000. Stores on other platforms are quoted after a review. The final price depends on how many product types and page templates it needs, the integrations it connects to and whether we are moving products from an older store. We quote one flat fee for the agreed scope, which can be split into 2 to 4 payments. Stores we host, such as WooCommerce and Magento, include three months of hosting and maintenance free after launch; Shopify hosts its own stores. Copywriting for product and category pages is available at an additional cost. Get a free ecommerce proposal.

Everything a store needs to take and fulfill orders. That covers store design and product pages, the catalog structure, category templates, search and filters, plus the cart and checkout. Before launch we also connect payment gateways, live shipping rates, sales tax, inventory and any ERP or CRM syncs. Every store launches mobile-first with ecommerce tracking live from the first order, so every sale is tied to the channel that earned it.

A simple store can launch in as little as 4 to 6 weeks, while a custom ecommerce store can take 4 to 6 months. The biggest factors are the size of your catalog, custom features and integrations, how much product data has to move from your old store, and how quickly feedback and approvals come back. You get a timeline with milestones before the build starts. All work happens in a private development space, where you can test a working store before anything goes live.

It depends on your catalog, how you sell and who will run the store day to day. Shopify suits brands that want to launch quickly and manage the store themselves, and we are a Shopify Partner. WooCommerce puts the store and your content on one WordPress site you fully own, with no platform fees on each sale. Magento (Adobe Commerce) suits thousands of SKUs, large parts catalogs, B2B pricing and several store views. We recommend a platform once we understand your products, margins and growth plans.

That is what every store move is planned around. We move products, categories and content, map every old URL to its new page in a redirect plan, and check rankings and crawl errors after launch, so shoppers and search engines land in the right place. Some short-term movement is normal while Google recrawls the new store. If your store is still on an older cart such as PrestaShop, OpenCart, osCommerce, Volusion or Zen Cart, we can audit and fix it or move it to Shopify or WooCommerce.

Yes. Every store we build launches with clean URLs, product schema, fast templates, mobile layouts and a Merchant Center-ready product feed, so your products can show in Google Shopping and free listings from day one. If you want help growing traffic after launch, the same team runs ecommerce SEO, Shopping ads and email marketing.

Ecommerce tracking is set up before launch, and your Client Hub shows sessions, conversions and revenue by channel. It also shows which products win clicks in Google and a regular crawl that flags broken pages before shoppers find them. It is all in plain language and live 24/7.