Ecommerce ads management
Ecommerce ads that sell on every channel shoppers use.
Google Shopping, Amazon, Meta and Microsoft Shopping campaigns run as one plan by one team, with budget moved to the channel that sells at the best return on ad spend.
An ecommerce ads agency that grows online sales.
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“SmartSites was able to take our struggling paid ads ROAS from single digits to consistent double digits on all the major paid ads platforms.”
Jeff King, Club Furniture
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“Improved our cost per conversion from $20+ down to $5 cost per conversion.”
David P., Hair to Beauty
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“Our traffic has increased by 90%, and our sales and ROAS have increased by 50% in the last six months.”
Gary Davis, San Juan Rodworks
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“Sales have almost tripled with in weeks of working with SmartSites”
Daud Bilal, Knight Apparel USA
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“Our site traffic, ROAS, and order value has all increased exponentially since they took over our account last year.”
Sidney Castillo, Specialty Performance Parts
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“We have seen a comfortable ROI that ranges from 3x to 5x more since switching to SmartSites.”
June Yang, Northstar Aviation References
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“I went through 3 other marketing companies before finding my team here at SmartSites and we have increased our net revenue by almost 25% since partnering!”
Jamie Jannuzzi, 1st In Padlocks
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“They helped me create targeted ad campaigns and even crafted engaging ad groups, ensuring my shoes reached the right customers.”
Thelightwalk Shop, The Light Walk Shoes
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“We saw a huge increase in sales within the first month.”
Keith Glickman, Golden Goat Caviar
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“Since teaming up with them, we’ve seen a big boost in our online sales and way more people checking out our website.”
John Hardwicke, Arrowcraft Products
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“She helped us clean up and restructure our Google Ads, which immediately improved our efficiency and overall performance.”
Steven Smith, Sugar Bear Candy Store
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“Our rep has been communicative and helpful as they worked to revamp our ad campaigns and continually optimize our strategy to yield the best ROAS.”
Laura Hering, Infinit Nutrition
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“We're only a few months in and are seeing incredibly positive results (ROAS has been off the charts).”
Ian Peterson, Likelihood
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“They took over our account recently and we saw massive growth in revenue, reduction in ad costs, and increased website traffic right out of the gate.”
George Wright, R1 Industries
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“They feel more like an extension of our team than an outside agency, and they’re always looking for ways to improve our campaigns rather than just letting them run.”
Jared Shiffman, Cornell Surgical
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“Definitely improved traffic and sales on my online store.”
Rachel Patton, Taylor's Leatherwear
Ecommerce ads specialists who grow sales on every channel.
Shoppers rarely buy on the first channel they see. They search on Google, check prices on Amazon, spot a product on Instagram and come back days later. So one team runs your store’s ads on all of them, from one plan and one product feed. Google Shopping and Performance Max reach people searching for what you sell. Amazon Sponsored Products put your listings in front of buyers already on the marketplace. Meta catalog and Advantage+ shopping ads find new customers on Facebook and Instagram, and the same feed runs Microsoft Shopping ads on Bing. Conversion tracking counts every order and its value on each channel, and every week budget moves to the channel and the products that sell at the best return. We have grown online stores with paid ads since 2011, on Shopify, WooCommerce, BigCommerce and Magento, and your Client Hub shows every channel side by side.
One team runs every channel, and answers for the revenue.
Each channel reaches shoppers at a different moment, so each one gets its own campaigns and targets, all run from one plan and tracked in your Client Hub.
Google Shopping and Performance Max
Shopping ads show your product photo, price and store name to people searching for what you sell, and Performance Max takes the same products across Search, YouTube, Display, Gmail and Maps. For most stores this is where the ad budget starts. Our Google Shopping page covers Merchant Center, feeds, Standard Shopping and Performance Max in detail.
Amazon Sponsored Products, Brands and Display
When your products also sell on Amazon, Sponsored Products put your listings in Amazon search results and on product pages, Sponsored Brands put your logo and best sellers at the top of the results, and Sponsored Display brings back shoppers who viewed your products, on and off Amazon. We bid by product margin and target advertising cost of sale (ACoS), and report Amazon sales next to your store’s own.
Amazon Ads
Meta catalog and Advantage+ shopping ads
Facebook and Instagram are where many shoppers first see a product they were not searching for. We connect your product catalog to Meta, run Advantage+ shopping campaigns to find new buyers, and use catalog ads to show people the products they viewed on your site. The Meta Pixel and Conversions API count every purchase, so the budget follows return on ad spend.
Microsoft Shopping
The feed that runs your Google Shopping ads can be imported into Microsoft Merchant Center, so your products also show in Microsoft Shopping ads on Bing, Yahoo and DuckDuckGo, often at a lower cost per click than on Google. We adapt the import, bid by product margin and ROAS, and report Microsoft orders and revenue next to Google.
TikTok Ads
Shoppers discover products in TikTok videos and often buy on the spot. We connect your catalog to TikTok, run video shopping ads made for the feed, and judge them on add-to-carts, orders and revenue, like every other channel.
Pinterest Ads
People use Pinterest to plan what they will buy, from home decor to gifts and outfits. We turn your catalog into shopping Pins, reach people by what they search and save, and track the orders they bring in next to your other channels.
Pinterest AdsRemarketing
Most shoppers leave without buying. Remarketing shows them the products they viewed on Google, YouTube, Facebook and Instagram, with offers timed to bring them back to checkout and budgets that favor the shoppers most likely to buy.
One product feed, every channel.
Your product data decides where your products can show and what each click costs. We fix it once and send it everywhere. In the last three years alone we have set up or fixed Google Merchant Center feeds for 350+ clients.
Google Merchant Center
Disapprovals cleared, titles rewritten around how shoppers search, missing attributes filled in, and prices and stock kept in sync with your store.
Microsoft Merchant Center
The same feed imported for Microsoft Shopping, with the fixes Bing needs, so you never keep a second catalog by hand.
Meta catalog
Your products connected to Facebook and Instagram for catalog and Advantage+ shopping ads, matched to each view and purchase.
TikTok and Pinterest catalogs
The same product data runs shopping ads on TikTok and shopping Pins on Pinterest.
Amazon listings
Amazon ads run from your Amazon listings, so we check titles, images and stock before budget goes behind them.
Margin labels
Products grouped by margin, price, season and best sellers, the same way on every channel, so bids follow what each sale is worth.
Budget follows the sales, judged on blended ROAS.
Every platform reports its own results, and each one takes credit for sales the others helped make. So we judge your ads on the numbers that pay the bills: total revenue from ads, return on ad spend across every channel, and each channel’s own ROAS and cost per order.
- Blended ROAS. Revenue from all your ads against all your ad spend, so no single platform’s own report sets the budget.
- A target per channel. Google, Amazon, Meta, Microsoft, TikTok and Pinterest each get a ROAS or ACoS target set from your margins.
- Weekly moves. Budget shifts to the channels and products selling at the best return, and peak seasons are planned well ahead.
Google Ads
Amazon Ads
Meta
Microsoft Advertising
TikTok
Pinterest
Every order counted, whatever your store runs on.
Most feeds and tracking come from your store platform: the Google & YouTube, Facebook & Instagram and TikTok apps on Shopify, Google for WooCommerce or a feed plugin, an extension on Magento, or BigCommerce’s channel apps. We connect each one, fix what the app sends wrong, and set up conversion tracking so every order and its value reach Google, Meta, Microsoft and your other channels. When an ad sells, you know which one.
Shopify
WooCommerce
Magento
BigCommerce
Ecommerce ads for your store, whatever you sell.
Every catalog sells differently: margins, seasons and how shoppers search. We know how yours sells.
Auto parts Sell the exact part they need.
Parts shoppers search by make, model and part number, and buy from whoever shows the right fitment at a fair price. We run Shopping and search on Google and Microsoft by brand and part type, keep fitment and stock accurate in the feed, add Amazon ads where you sell there, and bid by margin so best sellers get the budget.
Auto partsFashion & apparel Turn browsers into buyers.
Fashion shoppers discover on Instagram and Facebook, compare on Google Shopping, and often buy on the second or third visit. We pair Google Shopping with Meta catalog ads, TikTok and remarketing, rotate the creative you supply by season, and track orders and revenue across every channel.
Fashion & apparelHealth & wellness Grow sales within the ad rules.
Supplement and wellness brands face strict ad policies, and one disapproved claim can pause a whole campaign. We write ads and product data that stay within Google, Meta and Amazon policies, build repeat-purchase remarketing, and hold every channel to return on ad spend.
Health & wellness
Furniture & home Win high-value orders.
Furniture and home buyers research for weeks before a big purchase, so the store they remember at checkout wins. We run Shopping for your best-margin pieces, show them again on Meta and Google to shoppers who viewed them, and track order value so bids reflect what each sale is worth.
Furniture & home
Industrial & B2B supply Reach buyers who order by the case.
Distributors and manufacturers sell thousands of SKUs to buyers who search by specification and reorder often. We build feeds and campaigns for large catalogs, run them on Google and Microsoft Shopping, and track both online orders and quote requests.
Industrial & B2B supply
Jewelry & gifts Own the gifting seasons.
Jewelry, gift and personalized-product stores do much of their year in a few peak weeks. We plan budgets around holidays and occasions, launch Shopping, Meta and Pinterest campaigns early, and scale what sells while demand is high.
Jewelry & gifts
More revenue from every channel, at a higher ROAS.
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+465%higher ROAS
Furniture · Club Furniture
+88% revenue39% improved cost per order
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+2,765%more revenue from Meta Ads
Auto Parts · Recon Recovery
+988% ROAS+2497% revenue
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+599%more revenue
Fashion · Boardroom Socks
+110% ROAS+430% orders
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+109%more orders
Gifts & Personalization · Rent My Instrument
+48% ROAS+80% revenue
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+4,201%more revenue
Fashion · Shadyfront Holdings
+217% ROAS68% improved cost per order
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+3,847%more orders
Electronics · Hobolite North America
+96% ROAS+1660% revenue
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+3,524%higher ROAS
Gifts & Personalization · Bullion Exchanges
+296% revenue38% improved cost per order
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+3,088%more revenue
Wellness & Supplements · Kelly Bee Recovery
+223% ROAS87% improved cost per order
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+3,000%more revenue
Auto Parts · Keast Enterprises
93% improved cost per order+417% orders
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+2,760%more revenue
Fashion · The Light Walk Shoes
+436% ROAS89% improved cost per order
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+2,755%more orders
Food & Beverage · Golden Goat Caviar
+121% ROAS+2701% revenue
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+2,316%more orders
Home and Garden · Fix Linens
+476% ROAS+1462% revenue
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+2,271%more revenue
Jewelry · Opal Whisperers
+801% ROAS60% improved cost per order
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+2,244%more orders
Medical Products · Etech Mobility
+295% revenue73% improved cost per order
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+2,214%more orders
Fashion · Likelihood
+796% ROAS+1742% revenue
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+2,201%more orders
Masonry · Hearthstopper
+105% ROAS+1847% revenue
Online stores choose SmartSites for ecommerce ads
You’ll always know which channel and product drives your revenue.
Google, Microsoft, Meta and your other channels sit side by side, with spend next to the orders, revenue and return each one brought in, in plain language and updated every day.
PPC PerformanceSpend, clicks, conversions and cost per conversion for every campaign, on Google, Microsoft, Meta and more. 
Microsoft Ads PerformanceSpend, clicks, conversions, cost per conversion and impression share for every Microsoft Ads campaign, with the monthly trend. 
Shopping ProductsWhich products get found: clicks, impressions and position per product.
Ecommerce ads questions, answered
A monthly management fee, plus your ad spend, which is paid straight to each platform. Setup is free. The minimum ad budget for ecommerce campaigns is $2,500 a month. It is set by campaign type, not per platform, so adding Meta to Google does not double it. You get a written proposal with the scope and fee before you sign.
It is running the paid ads that sell products online, judged on orders, revenue and return on ad spend rather than clicks. That covers Google Shopping, Performance Max, search, Meta, Amazon and remarketing campaigns, all built around your product feed and your margins.
Most stores start where shoppers already search for the product: Google Shopping and Performance Max. Meta and TikTok add reach with shoppers who are not searching yet, Amazon matters if you sell on the marketplace, and Microsoft Shopping adds more clicks from the same product feed. We recommend a mix from your catalog, margins and where your customers buy, and add channels once the first ones are profitable. For Google in depth, see Google Shopping ads management.
By what each channel sells. We judge every channel on blended return on ad spend across all of them, not on each platform’s own report, because the platforms often take credit for the same order. Budget moves toward the channels and products that bring in profitable orders, and your Client Hub shows every channel side by side.
It depends on your margins, prices and how established your store is, so we set a target return on ad spend that keeps each campaign profitable for you. The more you share about your margins and product costs at the start, the better we can set those targets. We then raise them as the account learns and budget shifts to the products that sell.
We run ads for stores on Shopify, WooCommerce, BigCommerce, Magento and custom platforms. Conversion tracking is set up from day one, so every order and its value are counted and tied to the campaign that drove it.
Yes. Many stores pair Google with Meta ads for discovery and remarketing, and with Amazon Sponsored Products when they sell on the marketplace. All of it shows side by side in your Client Hub. See Amazon Ads management for how we run the marketplace side.
Your Client Hub shows spend, orders, revenue and return on ad spend by campaign and product, updated every day, and you get a written report every month. Your analyst meets with you at least once a month, more often if you like, to go through the numbers and next steps. Everything runs in your own Google, Microsoft, Meta and Amazon accounts.
