Meet the team PPC & Paid Media
Will Cooley
Senior PPC Analyst
- HometownSpartanburg, SC
- CollegeLimestone University
- At SmartSites4 years, 1 month

SmartSitesPPC & Paid Media
Clients love working with Will.
★★★★★Mark S.DG Express“I’ve been working with Will Cooley and his team at SmartSites for our Google Ads campaigns, and I can’t say enough good things about their service.”“I’ve been working with Will Cooley and his team at SmartSites for our Google Ads campaigns, and I can’t say enough good things about their service. From the start, they’ve been incredibly helpful in tailoring our ads to drive high-quality leads. Their team took the time to understand our business and adjust the ads to meet our specific needs. We’ve seen significant improvements in results, leading to more closed projects and better overall performance. Will’s team is responsive, professional, and genuinely dedicated to helping us succeed. They always come up with great ideas and strategies to refine our approach. If you’re looking to improve your Google Ads and drive more targeted traffic, I highly recommend Will and his team!”
★★★★★Ashlyn M.iConnections LLC“We worked with SmartSites to support our PPC strategy, and overall had a strong experience. During our time together, we saw a meaningful increase in qualified leads and appreciated the clear reporting and strategic guidance.”“We worked with SmartSites to support our PPC strategy, and overall had a strong experience. Will was responsive, knowledgeable, and proactive in helping us optimize campaigns and improve performance. During our time together, we saw a meaningful increase in qualified leads and appreciated the clear reporting and strategic guidance. A solid partner for teams looking to strengthen their paid search efforts.”
★★★★★Kevin A.Houston ENT Allergy“Increased results with a 40% increase in volume vs previous vendor… Yes, they were always responsive to the requests/needs of our issues on time… The staff, the staff, the staff!”“"They were always responsive to the requests."
BACKGROUND Please describe your company and position. I am the Director of Business Development of Houston Center for Facial Plastic Surgery Describe what your company does in a single sentence. Facial plastic surgery for csometic and medical purposed
CHALLENGE Q: What specific goals or objectives did you hire SmartSites to accomplish?
SOLUTION Q: How did you find SmartSites? Online Search Q: Why did you select SmartSites over others? Q: How many teammates from SmartSites were assigned to this project? 1 Employee Describe the scope of work in detail. Please include a summary of key deliverables. Create a PPC strategy and implement it based on best practices
RESULTS Q: What were the measurable outcomes from the project that demonstrate progress or success? Increased results with a 40% increase in volume vs previous vendor Q: Describe their project management. Did they deliver items on time? How did they respond to your needs? Yes, they were always responsive to the requests/needs of our issues on time Q: What was your primary form of communication with SmartSites? Virtual Meeting Q: What did you find most impressive or unique about this company? The staff, the staff, the staff! Q: Are there any areas for improvement or something SmartSites could have done differently? No”
★★★★★Nicole M.AVPS Solutions“SmartSites has been extremely helpful in getting our marketing efforts up and running!”“SmartSites has been extremely helpful in getting our marketing efforts up and running! Javier has been amazing to work with, he is quick to respond and definitely gives us a white glove experience. He listens to our needs and does everything he can to assist. I would recommend Javier and SmartSites for your marketing needs!”
★★★★★AVPS SolutionsAVPS Solutions“Growing our SEO efforts and helping to make the business more visible. SmartSites has been a great help with building our SEO strategy!”“What do you like best about SmartSites? Easy and friendly to work with. They gave a detailed layout of what the project would look like and they have delivered. They have helped with things we weren't aware we needed. It has been a pleasure to work with Javier and team.
What do you dislike about SmartSites? They have a lot of teams and sometimes we are waiting for responses from them. Although it has never been a bad experience and Javier makes sure to keep everyone informed on what is taking place.
What problems is SmartSites solving and how is that benefiting you? Hands on guidance, weekly meetings if necessary and quick responses to emails, never having to wait to hear back. They give recommendations on the why and how it's done! Growing our SEO efforts and helping to make the business more visible. SmartSites has been a great help with building our SEO strategy!”
★★★★★Ariel L.AxiomTek“SmartSites is a professional company to work with, their service was nothing short of exceptional. Their team's dedication to understanding my needs and goals was evident right from the start.”“SmartSites is a professional company to work with, their service was nothing short of exceptional. Their team's dedication to understanding my needs and goals was evident right from the start. What truly sets SmartSites apart is their lightning-fast response time. Every question, concern, or tweak I had was addressed promptly, often within a day. This level of attentiveness made me feel valued as a client and assured me that my project was in capable hands”
- ★★★★★Brandon B.American Pest Solutions
“I highly recommend her for website management and SEO services.”“Diane has been wonderful to work with. She is very friendly, knowledgeable and responsive. I highly recommend her for website management and SEO services.”
Results from Will's clients.
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Automotive DG Express
Last-Mile Delivery Company Drives Lead Volume by 25x
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Business to Business iConnections
Investment Networking Platform Quintuples Lead Volume
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Business to Business Zayla Partners
Executive Recruiting Firm Grows Site Traffic by 13x
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Business to Business AVPS Solutions
Merchant Services Drives Lead Volume by 16x
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Automotive 26 North Yachts
Luxury Yacht Brokerage Improves Conversion Rate by 8x
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Medical & Healthcare Lukin Psycotherapy
Psychotherapy & Mental Health Practice Increases Lead Volume by 38x
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Business to Business Multi Image Group
Event Production Company Grows Site Traffic by 4x
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Medical & Healthcare National Personal Training Institute of Florida
Personal Trainer Certification Institute Improves Conversion Rate by 17x
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Hospitality Luxury Vacation Stays
Luxury Vacation Rental Company Drives Lead Volume by 6x
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Education Wound Care University
Wound Care Certification Provider Boosts Lead Volume by 190%
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Legal Services Aguiar Injury Lawyers
Personal Injury Attorney Grows Lead Volume by 11x
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Legal Services Yampaglia Law
North Jersey Injury Firm Launches a Polished Multi-Office Website










