G2
Meet the team SEO & Web Project Management
Kristin Goins
Project Manager, Web Design Team Lead
Kristin Goins is a project manager and web design team lead at SmartSites, with the company since 2022, running SEO for 16 active clients, credited on 12 case studies and presenting a webinar on web accessibility.
- HometownJohnson City, TN
- CollegeEast Tennessee State University
- At SmartSites3 years, 10 months
SmartSitesSEO & Web Project Management
Clients love working with Kristin.
★★★★★Midway MemorialMidway Memorial Gardens“Excellent company to work with, Kristin Goins and Mimi Mcgee worked together with their team and made the creation, design, and completion of my website so easy and fun. the price was reasonable, customer service was outstanding, and the quality of…”“Excellent company to work with, Kristin Goins and Mimi Mcgee worked together with their team and made the creation, design, and completion of my website so easy and fun. the price was reasonable, customer service was outstanding, and the quality of the website they built was awesome. i would recommend SmartSites, Kristin, and Mimi to anyone!”
- ★★★★★Sonia P.Reach Greater Heights LLC
“I had the pleasure of working with David G. and Kristin G. They were incredible from the very beginning.”“I am a doctor and I sought out SmartSites for my landing page design. I couldn't be more pleased with the result. I had the pleasure of working with David G. and Kristin G. They were incredible from the very beginning. They are extremely brilliant, talented, prompt, and professional. They went above and beyond to make sure my preferences were met. They scheduled regular meetings with me and emailed me updates very promptly. I was very lucky to work with them and would highly recommend them to anyone, especially to other professionals seeking to create websites for themselves.”
★★★★★Susan G.Ohana Surf Project“One of the most impressive things about working with SmartSites, and specifically Kristin, is their combination of creativity and strategy.”“Pros: One of the most impressive things about working with SmartSites, and specifically Kristin, is their combination of creativity and strategy. Kristin didn’t just apply generic SEO tactics or a one-size-fits-all approach. She really took the time to understand our business, our brand, and our goals.
We also really appreciated their responsiveness and commitment to results. Kristin was always available to answer questions, provide updates, and offer valuable insights. It felt like we had a true partner in the process, not just a service provider.
Cons: If there was one downside, it would be that the actual web development and coding process took longer than expected. While Kristin and the SmartSites team were always communicative and kept us updated, the timeline for getting everything built and implemented was a bit slower than we had hoped. That said, the end result was well worth the wait, and we appreciated their commitment to getting things done right rather than rushing through the process.
Kristin at SmartSites has been absolutely amazing to work with! She helped us with our SEO and managed our website redesign, and we couldn't be happier with the results. She’s super creative, full of great ideas, and always goes the extra mile to make sure everything is done right. Kristin is not only incredibly knowledgeable, but she’s also responsive, professional, and genuinely cares about her clients. It’s clear that she always has our best interests in mind and is constantly working to help us succeed. If you're looking for someone who is talented, dedicated, and just a pleasure to work with, Kristin is the one! Highly recommend!”
★★★★★Mohammed B.SOUTHERN CALIFORNIA COLLEGE OF BARBER AND BEAUTY“I have the pleasure of working with Kristin Goins at SmartSites, and I cannot recommend her highly enough.”“Pros: I have the pleasure of working with Kristin Goins at SmartSites, and I cannot recommend her highly enough. As the Project Manager and Web Design Team Lead, Kristin consistently demonstrated exceptional leadership, creativity, and dedication to delivering outstanding results.
From the outset, Kristin took the time to understand our vision and goals, ensuring that every aspect of our project was aligned with our objectives. Her ability to translate our concepts into actionable plans was impressive, and she kept the team focused and motivated throughout the process.
Kristin’s communication skills are top-notch; she provided regular updates and was always available to address any questions or concerns. Her collaborative approach fostered a positive team environment, making it easy for everyone to contribute their ideas and expertise.
The results are exceeding our expectations, thanks to Kristin's keen eye for design and attention to detail. She ensured that our website was not only visually stunning but also user-friendly and optimized for performance.
Overall, working with Kristin is a fantastic experience. She is a true asset to the SmartSites team, and I look forward to collaborating with her on future projects. If you’re seeking a skilled Project Manager and Team Lead who can elevate your web design efforts, Kristin is the one to go to!
Cons: I cannot think of a kind of working with them the whole experience has been great
I have the pleasure of working with Kristin Goins at SmartSites, and I cannot recommend her highly enough. As the Project Manager and Web Design Team Lead, Kristin consistently demonstrated exceptional leadership, creativity, and dedication to delivering outstanding results.
From the outset, Kristin took the time to understand our vision and goals, ensuring that every aspect of our project was aligned with our objectives. Her ability to translate our concepts into actionable plans was impressive, and she kept the team focused and motivated throughout the process.
Kristin’s communication skills are top-notch; she provided regular updates and was always available to address any questions or concerns. Her collaborative approach fostered a positive team environment, making it easy for everyone to contribute their ideas and expertise.
The results are exceeding our expectations, thanks to Kristin's keen eye for design and attention to detail. She ensured that our website was not only visually stunning but also user-friendly and optimized for performance.
Overall, working with Kristin is a fantastic experience. She is a true asset to the SmartSites team, and I look forward to collaborating with her on future projects. If you’re seeking a skilled Project Manager and Team Lead who can elevate your web design efforts, Kristin is the one to go to!”
★★★★★Dennis V.The College Admissions Essay Expert“The project manager Kristin was very devoted, knowledgeable, and organized. In addition, she really went above and beyond her role in providing service that was truly exceptional.”“"Kristin was very devoted, knowledgeable, and organized."
BACKGROUND Please describe your company and position. I am the CEO of The College Admissions Essay Expert Describe what your company does in a single sentence. Provide educational consulting services.
CHALLENGE Q: What specific goals or objectives did you hire SmartSites to accomplish?
SOLUTION Q: How did you find SmartSites? Online Search Q: Why did you select SmartSites over others? High ratings Q: How many teammates from SmartSites were assigned to this project? 1 Employee Describe the scope of work in detail. Please include a summary of key deliverables.
RESULTS Q: What were the measurable outcomes from the project that demonstrate progress or success? SEO ranking and a better website Q: Describe their project management. Did they deliver items on time? How did they respond to your needs? Project management was excellent. The project manager Kristin was very devoted, knowledgeable, and organized. In addition, she really went above and beyond her role in providing service that was truly exceptional. On a personal level, she was always friendly and accepting of my suggestions and feedback. I cannot recommend her more highly - truly outstanding!! Q: What was your primary form of communication with SmartSites? Virtual Meeting Q: What did you find most impressive or unique about this company? The project manager Kristin impressed me greatly. Q: Are there any areas for improvement or something SmartSites could have done differently? No, all is excellent.”- ★★★★★Nathan D.Royal Family Tours LLC
“I would just like to post this to call out Kristin Goins. We at Royal Family Tours are thankful to have her helping us with our SEO campaign.”“I would just like to post this to call out Kristin Goins. We at Royal Family Tours are thankful to have her helping us with our SEO campaign. We had been disappointed after working with two other companies for several months each, but Kristin really cares and her work shows it. Thank you to SmartSites and thank you Kristin!!”
★★★★★Stephanie L.EscapeWorks Denver“SmartSites as drastically improved our revenue and overall website traffic from Google Ads”
★★★★★Bradley R.Rose Law Firm PLLC“I have seen a lot of progress since getting on board with SmartSites and am looking forward to collaborating more on the visions I have for our firm.”“Ryan Whaley has been so great to work with. I have seen a lot of progress since getting on board with SmartSites and am looking forward to collaborating more on the visions I have for our firm.”
Results from Kristin's clients.
-
Legal Services Rose Law Firm
Family Law Practice Increases Site Traffic by 8x
-
Professional Services Midway Memorial Gardens
Alabama Memorial Garden Launches a Serene, Easy-to-Use Website
-
Education Ohana Surf Project
Waikiki Surf School Grows Organic Clicks by 434%
-
Home Services Hammond Design Build
Design-Build Firm Improves Conversion Rate by 36%
-
Automotive Fairway Chevrolet GMC
Chevrolet & GMC Automotive Dealership Drives Lead Volume by 27x
-
Education Southern California College of Barber and Beauty
Barber & Beauty School Grows Site Traffic by 9x
-
Medical & Healthcare Lukin Psycotherapy
Psychotherapy & Mental Health Practice Increases Lead Volume by 38x
-
Medical & Healthcare Being Well Therapy Group
Telehealth Therapy Practice Launches Custom Booking Website
-
Retail Fresh Valley Market
Neighborhood Grocery Store Launches Custom Online Ordering Website
-
Industrial & Commercial Airtech Vacuum
Vacuum Pump Manufacturer Lifts Conversions by 4x
-
Hospitality Colonial Bowling & Entertainment
NJ Family Entertainment Center Grows Social Media Interactions by 2,246%
-
Business to Business Kirila Construction Services
Construction Staffing Firm Launches a Website Built for Two Audiences
Kristin's talks & podcasts.
1 webinar.
Recent posts by Kristin.
- Company news · Mar 25, 2026 Remodeling Custom Website Design: SmartSites Launches New Website for Hammond Design Build A strong online presence is essential for companies in the home remodeling industry. From showcasing project galleries to generating qualified leads, a well-designed website helps businesses…
- Company news · Mar 10, 2026 SmartSites Launches New Rug Cleaning Website Design for City Rug Wash Care SmartSites is proud to announce the launch of a newly designed rug cleaning website for City Rug Wash Care, a specialized provider of professional Oriental and…
- Web design · Mar 2, 2026 Kirila Construction Services Launches Modern Construction Staffing and Consulting Website Design by SmartSites SmartSites is proud to announce the launch of a fully redesigned construction staffing and consulting website design for Kirila Construction Services (KCS), a leading construction staffing…
- BrightPlan Launches New Website With a Modern Financial Wellness PlatformMar 2026
- SmartSites Launches Enterprise Website Design for Marchex, Powering a Modern & Conversion-Focused Digital ExperienceFeb 2026
- Rose Law Firm Unveils Powerful New Criminal Defense Website Design with SmartSitesOct 2025
- Revamped and Ready: Sprint Data Solutions Worldwide Marketing’s Redesigned WebsiteMay 2024
- Why Isn’t My SEO Working? Common Problems & SolutionsApr 2024
