Webinar

Influence on a Budget

Building Successful Campaigns with Organic Social and Influencer Partnerships.

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About the webinar.

On Thursday, April 25th, 2024 at 1 PM ET, SmartSites and Lionize held a discussion on Building Successful Campaigns with Organic Social and Influencer Partnerships, focusing on the importance of organic social, engagement best practices and a solution that makes influencer marketing affordable and easy to implement.

The webinar covered:

  • What makes a good social media strategy
  • Features on social platforms that you need to utilize
  • The power of micro influencers
  • Affordable influencer marketing solutions

The agenda.

  1. 1 PM

    Intro

    Attendees logged in and took their seats.

  2. 1:05 - 1:40 PM

    Presentation

    Kymber started off with a presentation on Strategy, Platform Best Practices + Performance Tracking for Organic Social. Austin transitioned into Affiliate Marketing trends and strategies.

  3. 1:40 - 1:55 PM

    Q&A

    The audience asked the speakers questions in the group chat.

  4. 1:55 - 2 PM

    Conclusion

    Wrap-up of the discussion.

Meet the speakers.

  • Kymber Heinze

    Kymber Heinze

    Director of Social Media at SmartSites

    Kymber Heinze is an experienced digital marketing professional who is the Director of Social Media for an award-winning digital marketing agency, SmartSites. With over a decade of professional experience in social media for business, her career came of age with the rise of social media.

  • Austin Rosenthal

    Austin Rosenthal

    Chief Operating Officer at Lionize

    Austin Rosenthal is the Co-Founder & COO of Lionize, a company focused on revolutionizing the creator economy. Graduating from Wake Forest University with a degree in Business Management and Entrepreneurship,

    Austin’s journey into entrepreneurship was sparked during his freshman year when he, alongside his business partner Chris, started as influencers. After recognizing the inefficiencies marketers were experiencing when engaging with them, they founded Lionize. Austin spearheads operations, marketing, and sales. A life goal of his is to start a school in Riviera Beach, FL – near where he grew up in Palm Beach Gardens – and own the Miami Heat.

Event partners.

  • Lionize

    Lionize is a SaaS platform that helps brands, agencies, and social media teams manage every aspect of the Influencer Marketing lifecycle. Their system recruits, manages, and reports Influencer talent for you.

    Learn More about Lionize

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