Best-rated digital marketing agency
Google
4.9
908 reviews
Clutch
4.9
368 reviews
G2
4.9
260 reviewsMore orders. Higher ROAS. Bigger baskets. We help home decor, furniture and lighting brands turn browsers into buyers.
“Thanks to their top-notch SEO and PPC services, we've already seen remarkable results. If you're ready to elevate your digital projects, we highly recommend SmartSites!”
Edward Casano, Ed's Plant Shop
“Over the period of a year, SmartSites tripled — repeat — tripled our traffic! What could be better?”
Arthur Berkell, Perfect Makeup Mirrors
“I have been working closely with SmartSites for over a year now and I have had an excellent experience!”
Stewart Arp, Evolution Power Tools
“Based on the success we've seen with our Ad campaigns, we've already added social media management and will continue to add other services as we continue to grow.”
Lisa Fravel, Fix Linens
“We have seen a good rise in ROA and we are just 10 days in. They have been very responsive with emails almost on a daily basis and when a phone call is needed they have been very prompt.”
Allen Selby, Tristar Plants
“We are already seeing significant improvements to our site. We're confident that as we continue to collaborate and expand our efforts, the results will become even stronger.”
Allen Chen, Aquasure
“I am glad to have the SmartSites team helping me!”
Robert Jones, Lux Lampshades
More profitable sales for home decor, furniture and home & garden brands, from one team running SEO, ads, your website, social and email.
1,985%Organic conversions1,983%Orders1,064%Conversions“We couldn't be happier with SmartSites as part of our marketing team! Tiffany, Richard, and the entire crew have been incredibly responsive, effortlessly tackling any…”— Edward Casano
Read the case study →711%Revenue359%Orders269%ROAS“We have been nothing but impressed with the experience with SmartSites. Working with David Wieland and Tiffany Reyes has been easy and it is clear in our interactions…”— Vonda Selby
Read the case study →251%ROAS126%Revenue118%Conversion rate“Working with Isaah at SmartSites has been a truly positive experience. He's a pleasure to work with, always responsive and dedicated to meeting our needs. We value his…”— Lexy Biederman
Read the case study →51%Organic conversions51%Conversions32%Revenue“Isaah and Anastasiia from SmartSites are some of the easiest and most professional people to work with. They are very knowledgeable and always willing to adjust their…”— Allen Chen
Read the case study →2,316%Orders1,462%Revenue476%ROAS“As the founder of Fix Linens, I hired SmartSites to manage our Meta and Google Ad spend. I've been working with Benton Huynh for a few months now, and I've already seen…”— Lisa Fravel
Read the case study →650%Conversions533%Organic conversions“Over the period of a year, SmartSites tripled - repeat - tripled our traffic! What could be better? Natalia, our contact, was an excellent communicator, totally…”— Arthur Berkell
Read the case study →409%ROAS157%Revenue118%Orders“I started working with Madison 6 weeks ago and she has already delivered PPC results. I am glad to have Madison and the SmartSites team helping me! - Robert”— Robert Jones
Read the case study →88%Lower CPL191%CTR“The team at SmartSites has gone above and beyond. Not only are they experts in the fields of SEO, they are also incredibly professional, communicative, and…”— Ori Wilbush
Read the case study →711%Revenue700%Conversions from Meta Ads531%Orders“Robert Kub has been a joy to work with at SmartSites. Extremely competent, resourceful, kind, patient, and most importantly - talented. Truly appreciate his can-do…”— Dio Candle Company
Read the case study →59%Orders488%Conversions from TikTok Ads93%Revenue from Microsoft Ads“I have been working closely with SmartSites for over a year now and I have had an excellent experience! Both Anthony and Stephanie feel like members of our internal…”— Stewart Arp
Read the case study →
“They’ve taken my paid ads management/revenue to new heights.”— Jeff K., Club Furniture (Google review)
From the first scroll for living room ideas to the moment they tap “Add to cart” on your website, SmartSites makes sure they find you, love what they see, and buy from you.
She’s finally redoing the living room and searches “warm modern living room ideas.” Showing up in search and AI answers puts your pieces on her mood board from the very start.
Home decor SEO →
Now she knows what she wants: “brass floor lamp with linen shade.” Your product shows up in Shopping results with the right photo, price and reviews, right when she’s ready to compare.
Home decor PPC →
That evening the same lamp appears in her feed, styled in a room that looks like the one she’s imagining. By the time she clicks, she can already picture it at home.
Social media for home decor →
One tap. A fast product page with room photos, dimensions and clear delivery details. She checks out in under a minute.
Home decor websites →
A welcome email suggests the matching throw pillows; a seasonal lookbook follows in the fall. The living room is done, and the bedroom is next on her list.
Email & SMS marketing →Retailers get 75% cheaper Google Ads clicks and a 97% higher paid search conversion rate than our other clients.
Google Ads clicks cost retailers 75% less than our other clients pay: $1.07 vs $4.21 a click.
Paid search visits to retail websites convert 97% better than on our other clients' sites: 9.5% vs 4.8%.
Leads from Google Ads cost retailers 52% less than our other clients: $41 vs $86 a lead.
The typical retail Business Profile gets 74% more views than other businesses' profiles: 1,673 vs 962 a month.
Visits to retail websites convert 64% better than on our other clients' sites: 5.0% vs 3.1%.
The typical retail Business Profile gets 68% more website clicks than other businesses' profiles: 86 vs 51 a month.
Organic search visits to retail websites convert 61% better than on our other clients' sites: 6.3% vs 3.9%.
of calls to retailers come in outside weekday office hours, vs 20% for our other clients, so evening and weekend cover pays off.
Run by its two founders, with a director over every service line and named specialists on your account.
Websites, campaigns and content for small and medium businesses across America.
One of America’s fastest-growing private companies, growing right alongside our clients.
AI speeds up the work, a human strategist checks every piece of it. You own everything we make.
We’ll find where your next customers are coming from, and build the plan to bring them in.
On a free call, we’ll:
Get a free proposal from the team behind $2.1 billion+ in client revenue.
"*" indicates required fields
We reply within one business day.
Straight answers for home decor brands, from the team that runs the work.
It depends on your catalog size, your average order value and the channels you need. A furniture brand selling high-ticket pieces needs a different mix than a candle or accessories shop.
Most of our home decor clients pair Google Shopping and paid social for sales now with SEO and email for profitable, repeat revenue. We’ll right-size a plan to your margins and show you exactly where each dollar goes.
Very. At the typical retail brand in the calls we've listened to, 63% of calls went to voicemail or were never picked up: 57% during business hours and 88% after hours. And most of those callers do not try again: 75% of callers who reached voicemail did not call that business again within a week.
That is why we track every call from your campaigns, flag missed calls, and help you set up call routing, after-hours coverage and fast call-backs, so the leads you pay for are not lost at the front desk.
Based on calls to 15 retail and ecommerce brands we market, Apr to Sep 2026.
We classified a sample of 255 new-customer calls to the retail and ecommerce brands we market by what the caller wanted (all retail, not only home decor brands). The most common reasons to call were whether a specific service is offered (18%), product availability or lead times (12%), location, hours or service area (12%) and price or a quote (11%).
Typical questions: “Do you carry this product?”, “Do you have this in stock right now?”, “What are your hours and where are you located?”. Your website, ads and Google Business Profile should answer these before the phone rings, and your team should be ready to answer them when it does.
Based on calls to SmartSites clients, Apr to Sep 2026; questions paraphrased, no caller or client identified.
Mostly business hours: 29% of calls came outside Monday to Friday 9 to 5 (11% on weekends), and the busiest day is Monday. Of the calls that were answered, 52% were new-customer inquiries, 26% were existing customers, and 9% were sales pitches or wrong numbers.
That mix is why we report on qualified calls, not raw call counts.
Based on 16,000 calls to 28 retail and ecommerce brands we market, Oct 2025 to Sep 2026 (timing) and Apr to Sep 2026 (call types).
Across the Google Ads accounts of the 13 home decor brands we manage, the median cost per lead over the last 12 months was $50, with a median cost per click of $0.80 and a median conversion rate of 2%.
Your number depends on your market, services and how well the landing page and phones convert. We use these medians as a starting benchmark, then work to beat them.
Source: Google Ads accounts managed by SmartSites, Oct 2025 to Sep 2026; a lead is a tracked call or form conversion as set up in each account.
For the 9 home decor brands whose Google Business Profiles we manage, the median profile got about 210 views, 4 calls and 41 direction requests a month over the last year.
Reviews, photos, accurate hours and categories move those numbers, which is why local SEO is part of every plan we build for a home decor brand.
Source: Google Business Profile performance data for profiles managed by SmartSites, Oct 2025 to Sep 2026.
They do different jobs. Social media inspires people who are still dreaming about a room; Google Shopping catches them once they know what they want. The strongest results come from running both and letting data decide the budget split. For Club Furniture, our paid media work increased ROAS 465%, and Lux Lampshades grew revenue 157%.
Big pieces rarely sell on the first visit. Shoppers measure, compare fabrics and ask their partner. We build for that journey with remarketing that shows the exact items they viewed, email flows for browse and cart abandonment, swatch and quote-request offers, and product pages with the dimensions, materials and delivery details that remove doubt before checkout.
A clean product feed is the backbone of Shopping ads. We optimize titles, attributes, images and categories so each product matches the way people actually search, fix disapprovals in Merchant Center, and group products by margin and performance so budget goes to the pieces that earn it. Seasonal and new collections get their own campaigns and launch plans.
Home decor has clear peaks: spring refreshes and outdoor living, back-to-school and dorm season, and the holiday gifting rush. We map your calendar months ahead, build creative and landing pages early, scale budgets into peak weeks and pull back when demand drops, so you don’t waste spend in slow periods or run out of budget when shoppers are ready to buy.
Yes. We optimize for generative engines (GEO) as well as traditional search, so your products and brand show up in ChatGPT, Google AI Overviews, Perplexity and the AI assistants shoppers increasingly use to find furniture and decor. That means rich product data, helpful buying guides and consistent brand information across the web. Your reports include AI mentions and citations for your products next to rankings.
Yes. For home decor and furniture stores with a physical location, we optimize your Google Business Profile, showroom photos and product categories, build location pages, keep your listings consistent and help you collect more Google reviews. Local ads can highlight in-store availability, so shoppers who want to see and touch a piece before buying know exactly where to go.
We report on the numbers that pay the bills:
Every campaign is tracked to sales, not clicks. Tristar Plants, an online plant nursery, grew revenue 711%, and Amish Wholesale Gazebos grew revenue 1,075%.
