Meet the team Leadership
Michael Guzman
Associate Director Of Enterprise PPC
Michael Guzman is associate director of enterprise PPC at SmartSites, with the company since 2019, managing paid media for 12 active clients, credited on 12 case studies and writing about campaign tracking.
- HometownBergenfield, NJ
- CollegeFairleigh Dickinson University
- At SmartSites7 years, 4 months

SmartSitesLeadership
Clients love working with Michael.
★★★★★Thomas C.My Financing USA“Michael is always available, always knowledgeable, and always has ideas on how we can improve our PPC campaign.”
★★★★★Bruno L.Undetectable.AI“Both Isaiah and Michael are not only responsive, but also highly knowledgeable—they clearly know how to drive real performance with paid campaigns.”
- ★★★★★Calie V.Discovery Data, Inc
“Michael and Joel were always willing to jump on a call for us and/or shoot us emails explaining what we needed to know.”
★★★★★Janelle A.Betterworks“Michael Guzman, our PPC Enterprise Team Lead at SmartSites, has helped us tremendously to achieve business goals.”
- ★★★★★Tom S.
“Our website is still in the developmental phase so I cannot review this part in detail but I have been working very closely with Michael Guzman reconfiguring my PPC with Google and the process has already yielded significant positive results.”
★★★★★Nathan J.Boardroom Socks“We've worked with Michael, Katie and Alex's team for several years.”
- ★★★★★Verified client
“Irina Mircica and Michael Guzman were a pleasure to work with.”
- ★★★★★Shari W.
“Michael Guzman is an excellent Google Marketing Pro that has now been managing our account for the past six (6) months.”
Results from Michael's clients.
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Retail Boardroom Socks
Men's Dress Sock Brand Expands Revenue by 7x
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Home Services OBAR Systems
Basement Waterproofing Company Boosts Lead Volume by 100%
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Home Services Guardian Garage Floors
Garage Floor Coating Company Lifts Conversions by 7x
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Industrial & Commercial Koch Modular Process Systems
Chemical Engineering Firm Lifts Conversions by 46x
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Education Acellus Academy
Online K-12 School Drives Lead Volume by 152%
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Retail Quality Liquor Store
Liquor Store Quadruples Order Volume
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Professional Services CMS Funding
Equipment Leasing Company Lifts Conversions by 74%
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Medical & Healthcare Truffles Vein Specialists
Vein Treatment Center Triples Lead Volume
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Business to Business Drape Kings
Event Drape Company Launches Lead-Gen Landing Page
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Business to Business mcgeeamusements
Digital Jukebox Provider Drives Phone Calls by 85%
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Professional Services Lux Flat
Luxury Apartment Rental Company Drives Lead Volume by 13x
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Professional Services International Private Investigators
International Private Investigators Cuts Ad Costs by 20%
Recent posts by Michael.
- PPC · Dec 30, 2022 Advanced Campaign Tracking (Part II) Most businesses are tracking campaign success through the Google Ads pixel. They can see form submissions, phone calls, and other events firing. While that’s a good…
- PPC · Sep 29, 2020 Advanced Campaign Tracking: You Can’t Improve What You Aren’t Measuring If you are running digital marketing campaigns in 2020, you are probably already familiar with conversion tracking. However, I am sure more than a few small…











