T35 Hosting has been a leader in the web hosting space for almost 2 decades. As the market became more competitive, however, it needed a new design and a re-vamped PPC campaign in order to compete with the younger guys.
Research closest competitors.
Redesign site focused on primary competitive advantage.
Improve site speed from 2.83 seconds to 1.24 seconds.
Re-work Adwords PPC campaign to attract the correct customers and generate an ROI.
Once ROI established, grow PPC to attract more customers.
Publish press releases.
Ongoing maintenance and support.