Outdoor Gear was a B2B company with no online presence. They needed a web agency that was not only skilled in design, development, and marketing, but took the time to learn their needs as a business. Through careful planning and a lot of back and forth, SmartSites tackled the challenge of bringing this old school business into the present era.
Create a logo encompassing a rigid outdoor feel.
Build an ecommerce website on the Zencart platform.
Advanced filtering options.
Custom website design.
Product entry of 1,000+ products, including pricing research and content writing.
Implement onsite SEO optimizations.
Create product videos.
Publish press releases.
Run a link building campaign to increase search rankings.
Manage a pay-per-click campaign through Google Adwords.