Nationwide wanted to grow site traffic and sales in the ultra-competitive credit card processing niche. In an industry focused on sales by cold-calling, Nationwide needed an aggressive SEO strategy to further their business. Additionally, after the traffic started coming in, it became clear that a complete site re-design was needed in order to display the professionalism and trust that are essential in this industry.
Create unique content on the site to increase search engine exposure.
Develop a unique SEO strategy to try to capture multiple positions for the main keywords through industry profiles on sites like BBB & Manta.
Pursue an aggressive link building strategy to increase search traffic.
Create a professional website to establish credibility and trust.