McGee Amusement’s niche industry was a different kind of challenge for SmartSites. Their arcades and pinball machines service bars, taverns, and restaurants in the local NY/NJ area. In addition to seeking an increase qualified clicks to the site, McGee wanted to improve page speed load time as well.
Move the website to T35hosting to load quicker.
Implement conversion tracking.
Set up PPC campaigns targeting specific products.
Negative certain keywords (i.e. mobile app games) to improve number of qualified clicks.
Set up remarketing campaign to bring visitors back to the website.