Flight Courtier is a travel agency offering business class flights and bookings at discounted prices. Their competition were major powerhouses such as Expedia and Orbitz, as well as the airlines that they service. SmartSites needed to jump in on the competitive niche to help Flight Courtier properly capture leads.
Focus the PPC campaign on specific routes, keywords, and airline brands
Create brand-building campaigns according to leads’ potential goals
Implement clever remarketing strategies
Set up PPC campaign to be started and stopped according to Flight Courtier’s specific schedule