Dharma Home Suites Marketing
Dharma Home suites increases direct online bookings with its elegant new website and online marketing campaign.
Dharma Home Suites provides upscale accommodations to clients all over the world. Guests can enjoy breathtaking views of Manhattan from any of their luxurious suites located in the heart of Jersey City; minutes from New York. The entire experience from arrival to departure is hand crafted to provide the best stay possible.
The Challenge
Dharma Home Suites was founded in 2008; since then they have undergone three websites redesigns with three different web designers. None of the companies they previously worked with were able to capture the essence of luxury they wanted their website to display.
The Plan
Redesign the website with a contemporary design.
Responsive layout for mobile and tablet devices.
Migrate to a WordPress CMS.
Integrate a booking function.
Create a custom engine for travel directions.
Implement onsite SEO optimization.
Manage an international pay-per-click campaign through Google Adwords.
Target potential guests directly through social media.
Run a link building campaign to increase search rankings.
Ongoing maintenance and support.
