Google
Clutch
G2Handcrafted Rug Retailer Reduces Cost Per Lead by 88%
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88%
Decrease in CPL
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191%
Increase in CTR
“The team at SmartSites has gone above and beyond. They are easy to trust which is a rarity in the industry.”
About 1800getarug
1-800GetARug specializes in the sale of high-quality, hand-knotted rugs and has been in business for over 20 years. Operating dynamically within the Retail and Ecommerce Home and Garden sector, their rug selection comes in many sizes and shapes and can be found in both modern and traditional styles. They pride themselves on offering quality craftsmanship and beautiful designs that elevate any living space.
Challenge
1800GetARug's previous digital marketing campaign was simply not giving them the ROI that they were actively looking for, and the complex campaign management took valuable time away from actually growing the business. They not only wanted to aggressively target customers on a national level to buy directly online, but they also desperately wanted to attract local customers to visit their showroom and see their large selection in person. As a complex e-commerce business, balancing Return on Ad Spend with volume growth demanded highly sophisticated campaign management. SmartSites responded with a multi-channel approach calibrated for maximum ROI.
How we helped 1800getarug.
SmartSites drives online sales for rug retailers
SmartSites helped 1800 get a rug leverage targeted advertising to reach qualified customers in their market.
- Targeted ads to homeowners searching for hand-knotted rugs
- Seasonal campaigns capturing peak demand for modern and traditional rugs
- Geo-targeted campaigns reaching customers within shipping areas
- High-intent keyword strategies focused on rug size, shape, and style searches
top rated hand-knotted rugs Sample ad. A representative example, not a live ad from the campaign.
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88%
Decrease in CPL
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191%
Increase in CTR
Marketing that brings in more shoppers.
We’ll find where your next shoppers are coming from, and build the plan to bring them in.
On a free call, we’ll:
- Show you which competitors win the shoppers you want, and why.
- Find the quickest wins in search, ads and your website.
- Give you a plan, a budget and the results to expect.
Let’s grow your store together.
Get a free proposal from the team behind $2.1 billion+ in client revenue.
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Ori Wilbush
“The team at SmartSites has gone above and beyond. Not only are they experts in the fields of SEO, they are also incredibly professional, communicative, and forward-thinking. They are easy to trust which is a rarity in the industry. Matt and Alex have gone to great lengths to understand our business goals and provide big-picture plans to reach those goals. At the same time, they diligently complete tasks to help us and our clients be responsibly found and satisfied. I would highly recommend SmartSites and urge all companies to use their top-notch services!”
