1800 get a rug - SmartSites
1800 get a rug
1800 get a rug

1800 get a rug Marketing

1-800getarug Sells More Rugs Online And Brings More Customers Through Their Doors With Google Adwords.

1-800GetARug specializes in the sale of high quality hand knotted rogs and has been in business for over 20 years. Their rug selection comes in every size and shape and can be found in both modern and traditional styles.

THE CHALLENGE

1800GetARug’s previous campaign was not giving them the ROI that they were looking for and the campaign management took time away from growing the business. They not only wanted to target customers on a national level to buy directly online, but wanted to also attract local customers to see their selection in person.

THE PLAN

Perform a full PPC audit to identify and implement performance improvements

Create separate campaigns to attract the local customer into store and to attract the national customer to purchase online

Use remarketing to bring customers back to the website for a lower cost per click

Fix Conversion Tracking to determine where the sales were coming from

Meet once a month to go over new campaign ideas

The Results

0%

Decrease in Cost Per Conversion

0%

Increase Click Through Rate

0%

Increase in Monthly Conversions

1800 get a rug
1800 get a rug
1800 get a rug

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