How do you want your target audience to recognize your spa business? In order to build brand awareness, one needs to have a good spa logo. The right logo can unify the design of the business and communicate brand values with clarity. To help kick-start your creative thought process, below are some suggestions on the type of imagery you can include in your spa logo design:
Floral Design Elements
If you prefer having a feminine spa logo design, it is a good idea to utilize a flower as the basis for the logo. Round shapes typically create a balanced look, especially when other aspects such as text is added in. The great thing about this approach is that there is a wide range of flowers that can be used as the focal point for the logo. For example, lotus, rosemary, peppermint, lavender, sage, juniper, and more! In addition, the flowers can be used to represent various meanings such as perfection and purity.
Wind Design Elements
Wind is a popular concept in many spa logo designs. This design element can help spa owners create the effect of a refreshing breeze. By adding simple horizontal lines, one can give the impression that something is in motion. For example, one can use this design concept to signify the change that his or her clients will feel after completing their spa appointment. It is a fun and casual way to suggest to one’s customers that his or her business can offer a breath of fresh air.
Fire Design Elements
One can make a bold statement by using fire design elements in their logos. Fire is naturally associated with having the power to cleanse. Although it seems to have a destructive nature, it allows things to be renewed. Depending on the overall vibe you want your spa to have, you can consider incorporating this strong symbol in your design. For example, you may want to suggest to your clients that they will leave feeling totally transformed.
Tree Design Elements
Tree design elements are great to work with because of their shapes. They are broad at the top and offer ample space for text placement. For starters, you can create your logo using an oak tree. You can show potential customers that your spa offers comfort, strength, and stability with the creative use of wide branches. Alternatively, you can wrap the text around the tree trunks for a natural feel.
Wave Design Elements
Everyone enjoys the sound of ocean waves crashing against the shore. That’s why many individuals also use the calming sounds of waves to help them fall asleep and eradicate troubles from their minds.
Outdoor Design Elements
Using elements of nature and the outdoors is an excellent way to showcase the value of serenity in your spa brand. Your logo should give off a feel that your spa business offers an environment that is relaxing and has a homely atmosphere.
When it comes to creating one’s spa logo designs, it is important to only market the truths to potential clients. Pick the right symbols that reflect the pampering and relaxing services that your clients will experience at your spa business!