Marketing ideas that grow real businesses.

Page 58 of 155. Data studies, playbooks and platform updates from our strategists.

PPC4 min read· Aug 15, 2023

The Battle-tested Performance Max Build For High-ticket Items

Google Ads is an excellent platform for promoting your high-value products. By 'high-value', we generally mean products priced at $500 or above. At SmartSites, we have perfected a method for leveraging Performance…

Benton HuynhBenton Huynh · PPC Analyst, eCommerce Specialist

PPC4 min read· Aug 11, 2023

Facebook PPC: How To Create Effective Ads For Your Business

In the ever-evolving landscape of digital marketing, Facebook Pay-Per-Click (PPC) advertising emerges as a dynamic and influential tool for businesses aiming to connect with a diverse and extensive audience. With its unparalleled…

Chad FaithChad Faith · Director of Content

Strategy8 min read· Aug 9, 2023

How to Add a Live Chat to Your Website and Boost Retention

When you add a live chat to your website, you have the opportunity to enhance your relationship with your target audience. Since everyone who accesses your website can interact in real-time with…

Jaqueline Corradi – Content Manager at JivoChat

Strategy17 min read· Aug 8, 2023

Top 20 Website Heatmap Tools for UX Insights

User experience (UX) is the backbone of any successful website. Understanding how users interact, where they click, how far they scroll, and what grabs their attention is pivotal. To gain these critical…

SmartSites team